Blogger Code of Ethics – Do We Need One?
Should bloggers have a code of ethics like journalists do? My last post on Personal Branding Blog about Four Reasons You Aren’t Getting Book Publicity from Bloggers caused a stir concerning bloggers having or not having a code of ethics. Here are some interesting quotes from the comments section:
Susan de la Vergne commented:
“If …
Four Reasons You Aren’t Getting Book Publicity from Bloggers
There is nothing that irritates me more than getting pitched by new authors who have never contacted me before but want me to review their books or interview them on my blog. I didn’t realize how much it annoyed me until I wrote a long comment about it on Sydney Owen’s recent blog post about …
Use Personal Branding to Increase Your Sales
A few months ago I did an interview with Dan Schawbel and I thought I would share it with you all here. Dan speaks about personal branding and how sales reps can position themselves to succeed it what I call the New Sales Economy. While the interview focuses on sales reps, it’s important to remember …
Personal Branding Interview: Jeremy Schoemaker
Today, I spoke to Jeremy Shoemaker, who has successfully branded himself as “Shoemoney” across the web. He is an internet entrepreneur by trade, as well as a speaker and top blogger. In this interview, Jeremy talks to use about how he’s branded himself, some of the tricks he’s used to stand out, why he’s succeeded …
8 Ideas to Turn Your Successful Blog into a Book
If you currently have a successful blog with a moderate fan base of subscribers, you might be considering the benefits of having a book to expand your personal brand. One of the most difficult parts of getting started is figuring out how to market the ideas and blog content you have in book form, without …
Become a Personal Branding Superstar
When you’ve created your personal brand – you’ve put yourself in the game – you’re on the team. You may not be in the starting lineup yet, but with some hard work and focus on evolving your personal brand, you can eventually be the superstar.
When starting out creating your personal brand and all throughout …
The Personal Branding Advantage of Visible Minorities
After a recent seminar, I was approached by a Hassidic Jew with a personal branding question.
As he was becoming more active branding himself online, he was considering the use of video. An expert in an industry that has nothing to do with Judaism or religion, he was hesitating because he wasn’t sure how people …
It’s Not About You
I hate to tell you this, I really do. The truth is that most people don’t give a hoot about your personal brand. They don’t care how great you are at what you do. They don’t care that you are the perfect solution to their problem.
They don’t care about how many impressive clients you’ve …
Personal Branding For Dummies
Many people aren’t able to construct a blog, website or even manage basics of online branding because they feel like they lack technical skills. In almost every presentation I give, at least one person asks me “what if you don’t know how to create a website or blog.” Today, I want to explore ways in …
Live in the Moment Because it’s Never too Late
I just had dinner with my good friend Theresa who works at one of the Big Four Accounting Firms. She doesn’t love her job, but she doesn’t absolutely hate it either because it pays the rent. Times are tough, and her firm is going to have a massive layoff next week, and she might be …