Tag: authenticity

Personal BrandingPositioningReputation ManagementSuccess Strategies

How to Not Ruin Your Personal Brand at Holiday Parties

With the holidays approaching fast, it’s about that time when you’ll receive an invite to the office holiday party. Although they’re supposed to be about fun and celebration, it’s no wonder many people dread attending. One misstep can make you the talk of the office for months to come.

Rules of thumb to attend an…
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Brand Yourself AsCareer DevelopmentPersonal BrandingSuccess Strategies

How to Build a Potent Brand? (Six Clues)

It’s just not enough to be brilliant. People must know and remember that you are. Let’s face it, walking around feeling complacent and entitled because you know you’re brilliant is not a viable strategy, right?  So if you want to be known, remembered and recognized, it’s critical you build a brand that not only positions …

Brand Yourself AsCareer DevelopmentJob SearchPersonal Branding

Jack of All Trades, Master of Two: Branding that Sticks

It happens all of the time. When I ask someone, “What brings you to mind when people are facing challenges at work and they need some help?” guess what happens.

Nothing. Dead air.

“Well, I’m good at solving problems” will then trickle out. Next, “I like to develop strategies to address companies’ needs, then to …

NetworkingPersonal BrandingPositioningReputation Management

What’s Your Personal Brand’s Irresistibility Factor?

Let’s face it, all irresistible brands are hugely attractive and always get top marks across the board, right? More than ever, it makes sense – particularly for students right now – to get to work on enhancing their irresistibility factor in order to show up and stand out in this over-crowded and over-saturated environment. Of …