It’s Time For You to Become a Master Brand Using LinkedIn
Today, I spoke with Rich Brooks, who has an in-depth knowledge of social networks, runs his own consulting company and writes for Fast Company and MainToday.com. LinkedIn, the largest professional network, has received a lot of press lately, including an article by Rich Brooks that I discovered earlier this week. Many people aren’t using LinkedIn …
How to Master Search Engines for Personal Branding Prosperity
Today, I spoke with Mike Moran, who is a SEO/SEM expert, author, speaker and employee. As many of you know, through my posts on Google being the centerpiece for your personal brand, this topic is extremely important. In the interview, we go over some basic fundamentals, key terms, and strategies for success, so that you …
7 Personal Branding Tips for College Graduates
Guest post by David G. Heiser, college senior and intern.
Sponsored: Online college degrees can make candidates out of the previous unemployable
It’s strange to think about it because it’s only October, but for seniors like me, entry into the real world is quickly approaching. We may not want to accept that our final summer …
Your Network Will Soon be a Job Qualification
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Web 2.0 and the need to be hyperconnected
Right now, we live in a world, where we can almost “touch” anyone we want. Instead of six degrees of separation, we are at three degrees. It has never been easier to meet someone, especially when we see whose friends with whom …
A Journey into the Mind of a New York Times Reporter
Today, I speak with Sarah Lyall, who is a reporter in London for the New York Times. I try and get in her head about social media’s impact on traditional media, as well as how to be a successful journalist, and the importance of breaking from from your geography to work abroad.
What is your …
Success story: Accept a Facebook friend request and a new job
Editor’s note (Archived, 2008): This success story was originally published on October 17, 2008 and is preserved for historical context. Platform names and quotes remain as originally written.
What if a single, thoughtful connection turned into your next role this quarter?
This archived Facebook story shows how a genuine social touch, supported by visible proof …
Our Lives Have Become One Giant Marketing List
Overview of the marketing list phenomenon
I’ve been thinking a lot of how web 2.0 has given way to mass, yet niche, marketing. If you are in this space, then you might want to take a second look at the communities you’ve joined, your blog and other social tools that you’re currently using. To me, …
How to Ensure You’ve Claimed Your Brand on Social Networks
It’s time to protect your personal brand. This is a very serious matter!
Domain names
I’ve spoken about claiming your domain name to secure your personal brand before. For those of you new readers, this means going to your local hosting service and registering yourname.com immediately, before someone else takes it from you. You can …
Web 2.0 Has Made Sleep An Opportunity Cost
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Before I get into this post, I’d like to say that this post marks my 400th post since March 14th, 2007.
I know what you must be thinking, “Dan you’ve officially lost your mind.” In the past two weeks, I’ve really been thinking about sleep being an opportunity cost …
Part 3 of 3: Teachers Talk About Social Media in the Classroom and Personal Branding!
This is part 3 of 3 in a series where I talk to two college teachers about their use of social media in the classroom.
In part 1, they discussed why blogs are important in classrooms and the advantages of using blogs as a learning vehicle. In part 2, they talked about the relevancy of…