Category: Social Media

Social platforms continue to shape how professional voices are heard.

Here we help you navigate what to share, when to engage, and how to show up consistently as platforms evolve.


The goal is a presence that feels thoughtful, credible, and sustainable.

Communication & NetworkingRelationship NetworkingSocial Media

Introducing the Student Branding Blog!

As of today, I own the Personal Branding Blog, publish Personal Branding Magazine, hold the Personal Brand Awards, run Personal Branding Events, direct Personal Branding TV, write a column for BusinessWeek and Metro US, contribute to Mashable.com and other blogs, am on the advisory board for a few companies, speak, consult and do social media …

Relationship NetworkingReputation ManagementSocial Media

Do You Also Have These Misconceptions About Personal Branding?

A recent blog post by Jonathan Rick of Booz Allen Hamilton suggests that personal branding isn’t really that important for job search or career success. He’s both right and wrong.

Jonathan’s article was guest-posted on Lindsay Olson’s blog. In the well-written piece, Jonathan takes a look at 3 people – Cyrus Krohn, David Kralik and …

Book ReviewsBrand Identity & Self-DiscoveryeBrandInterviewMarketing & Personal BrandingRelationship NetworkingSocial Media

Personal Branding Interview: Dharmesh Shah

Today, I spoke to Dharmesh Shah, who is a co-founder at Hubspot and co-author of Inbound Marketingting: Get Found Using Google, Social Media, and Blogs.  In this interview Dharmesh goes over what inbound marketing is and how it differs from outbound marketing, results he’s seen from pushing content out through social media tools, and more.…

eBrandLifestyle & Habit BuildingRelationship NetworkingReputation ManagementSocial Media

10 Ways to Get Fired For Building Your Personal Brand

For all of you employed readers, this post is directed at you because I wouldn’t want you to become unemployed, as you build your own personal brand. Branding has become very personal these days and the relationship we have with our companies is changing very fast, so I think it’s important to focus on what …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewJob SearchLifestyle & Habit BuildingMarketing & Personal BrandingPublic RelationsRelationship NetworkingSocial Media

Personal Branding Interview: Starr Hall

Today, I spoke to Starr Hall, who is a public relations expert and author of Get Connected: The Social Networking Toolkit For Business.  In this interview, Starr points out the top things that people looking for a job in PR should know, explains that not all publicity is good publicity, gives different ways you can …

eBrandRelationship NetworkingSocial Media

30 More Personal Branding Experts on Twitter

After the success of my first list of personal branding experts to follow on Twitter, here’s the followup:

Nance Rosen, @nancerosen Mohammed Al-Taee, @maltaee Harp Arora, @harparora Jan Melnik, @janmelnik Catherine Kaputa, @CatherineKaputa Cindy Kraft, @CFOCoach Deb Dib, @CEOCoach Gayle Howard, @GayleHoward Andy Robinson, @AndyInNaples Jason Alba, @jasonalba Jann Watt, @jannwatt Kim Batson, @CIO_Coach Krishna…
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Brand Identity & Self-DiscoveryInterviewRelationship NetworkingSocial Media

Personal Branding Interview: Daniel Brusilovsky

Today, I spoke to Daniel Brusilovsky, who is a 16-year-old media producer, entrepreneur, student CEO and writer for TechCrunch.  In this short but sweet interview, Daniel tells us how he got started as an entrepreneur, how he’s gotten certain dream opportunities in the tech space, and some recommendations for young professionals.

Daniel, how did you…
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