Category: Social Media

Social platforms continue to shape how professional voices are heard.

Here we help you navigate what to share, when to engage, and how to show up consistently as platforms evolve.


The goal is a presence that feels thoughtful, credible, and sustainable.

Brand Yourself AseBrandLifestyle & Habit BuildingRelationship NetworkingSocial Media

Learn From Well Branded Student Meagan Burns

I came across Meagan Burns, a Junior at the School of Visual Arts in Manhattan, when she followed me on Twitter. After checking out her web presence, I was struck how well she’d successfully hit on the fundamentals of personal branding.

She’s also built a seriously awesome online presence. You should take a page out …

Brand Yourself AsCommunication & NetworkingeBrandRelationship NetworkingSocial Media

Two Breakthrough Ideas That Changed My Life

Keeping up with information these days is like sipping through the proverbial fire hydrant. You don’t need to check your Twitter, Facebook, Google Reader, etc…..you already know what’s building up on the other side.

An avalanche of knowledge

That’s right, when the circle stops spinning or the screen is fully loaded – BAM – the …

eBrandRelationship NetworkingSocial Media

Establishing Your Personal Brand on Niche Social Networks

Have an expertise? There’s a social network for that.

There’s a lot of hype around the “Big 3” – Twitter, Facebook and LinkedIn. But what about niche social networks?

If you’re an expert in it, there’s a social network for it

From shopping (Kaboodle) to knitting (Ravelry) to movies (Flixster) and everything in between, there’s …

Brand Identity & Self-DiscoveryCommunication & NetworkingeBrandInterviewLifestyle & Habit BuildingMarketing & Personal BrandingRelationship NetworkingSocial Media

Personal Branding Interview: Joe Balestrino

Today, I spoke to Joe Balestrino, who is an SEO expert and writer for blogs such as Search Engine Journal. In this interview, Joe explains how companies can be successful without internet marketing, what we could know about with Google real-time search, lists some SEO strategies, mistakes people make when optimizing their sites, and argues …