Is CardCloud the End of the Traditional Business Card?
Have you ever been caught without an extra business card to share with a new contact? It happens to the best of us – you might be at a family party or running errands, and happen to run into someone who you’d like to speak with again. But this can be difficult if you don’t …
Show,Tell, and Sound Off on Facebook!
I remember in 2007 signing up for Facebook because I have always been an ‘early adopter’ of technology and communication trends. It seemed like fun.
Then in 2008, we used it to promote one of our high school class reunions and grew our participants from 11 to 140 in less than a month! It was …
New Age Social Media Reference Checks
Have you ever Googled yourself as part of your job search strategy? According to the Society for Human Resources Management, there’s nearly 100 percent chance your credentials, resume, and application will be reviewed for inaccuracies. You may want to take a minute to find out just what comes up on what Larry Page and Sergey …
You Can’t Do What I Do and Neither Can I
This week I’m sharing this space with my friend, Bryan Clark. Bryan is a professional writer, blog editor and evangelist. He has contributed to leading news properties and blogs in tech, entrepreneurship, finance, and the digital lifestyle. He’s had work featured at Problogger.net and Enterpreneurs-Journey.com as well as offline publications such as The Chicago Tribune …
Content Marketing for Your Personal Brand
Content is a tool used to develop awareness. Content marketing is “a marketing technique of creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience – with the objective of driving profitable customer action.” (-Junta42)
So, how do we take awareness-developing content and turn it into …
5 Factors for Building True Fans Over Fluff
I’m going to go out on a limb and say I will probably never have a conversation with Lady Gaga or President Obama or Sanjay Gupta on Twitter. I am surprisingly OK with this. Because what I am having are conversations with people in my industry who, despite having nowhere near 4 million followers, have …
Direct Sellers: How Can the Rote Be Unique?
Direct selling has been around for a long time, and the reason for this is the fact that it is a very effective way of getting sales. People typically buy from persons they trust through word of mouth marketing, and that is how direct selling businesses continue to profit – by spreading the word about …
Personal Branding and Online Reputation Management: Natural Allies
I cannot think of two areas of the Web 2.0 with greater synergy than Personal Branding and Online Reputation. In fact, the importance of Online Reputation Management (ORM) for Personal Branding is such that it is highly improbable you will be able to negotiate your way to the top in the often turbulent waters of …
15 Conversation Starters for Your Next Networking Event
Some ideas on how to break the ice at your next networking event or just on the street.
For some people, reaching out to strangers comes naturally. For others like me, it took practice and time to build up confidence to the point where I now enjoy it instead of getting anxious about it.
Things …
Welcome to our Team
By virtue of reading this blog, you are a member of an elite community. You may never have an opportunity like the one you do right now to learn, share and grow with me and other authors in developing your personal brand.
Knowledge without action is great for conversations at barbecues and cocktail parties. You …