Some Hiring Managers Are Doing It Wrong
As someone who has been on many a job search, I can tell you that the way people in this country are hired is broken. And the parts that aren’t broken, are needlessly rude and disrespectful.
1. Hiring managers insist on receiving paper résumés in the mail.
Paper résumés?! Seriously?! Who the hell still uses …
Video Tips and Ideas for Small Businesses and Brands
“It’s too expensive,” or “It’s takes too much time!” These are the reasons I usually get from people as to why they haven’t made a video about their business. And I agree—producing a video never goes as quickly as writing a blog post or a tweet. For some, just uploading a video will require a …
The New Twitter Ostriches
Twitter has become the preferred channel to test the mood of the person in the street, and specifically those in the all-important digital community including millennials and other key elements of the population. And every institution, brand or person who systematically fails to listen, respond, engage or interact with not just her clients but the …
How To Best Choose Where To Guest Post
Guest posts are a great way to grow your personal brand… if you guest post on the right blogs.
In 2010, I covered 5 Ways Guest Blog Posts Build Your Personal Brand.
In 2011, I added 3 More Ways Guest Blogging Can Build Your Personal Brand.
This year, I want to make sure you know …
Beware the Negative ‘Blow-Back’ from a Résumé ‘Blast’!
I’m sure that manyif not most of you are at least somewhat familiar with so-called “résumé blast” services. A Google® search using the term “résumé blast services” returns 14.5 million “hits,” so these services have indeed become BIG business in recent years, with discouraged job seekers facing the most challenging job market in over a …
Accessories Matter in Personal Branding
Over the past week, as my smartphone slowly turned into an expensive digital clock, I was forced to think about what cell phone I wanted next – and what my choice would say about me.
When I came back to the US several years ago, I was forced into buying a smartphone. Before, since I’d …
Penelope Trunk’s Journey from Trade Publishing to Self-Publishing
It’s an entertaining story of the frustrations she encountered after receiving an advance from a major trade publisher, and her decision to self-publish her book. In telling …
Transitioning From Roadblock To Success
While in conversation with ‘Ron’, as he relayed his #1 stumbling block as a beginning entrepreneur, the expression, “misery loves company” came to mind. Ron used to believe his perfect prospective clientele was X, but he found that X was either lacking the money to invest in sales training or was simply not interested. Despite …
Handling A Personal Branding Mistake, Inspired By Nicolas Cage
Recently, a student at Toronto’s York University became an Internet sensation during an exchange with a potential employer. When inquiring about an open administrative position, 20-year-old Vanessa Hojda accidentally attached a hilarious yet terrifying photo of Nicolas Cage in lieu of her resume. Then, she blogged about it on her Tumblr, where the post now …
Are You Out of Your Right Mind?
If you are talented, hardworking and ambitious – why aren’t you in the career position or business that truly actualizes you? What has gone wrong with the way you manage your work life? Why are so many people ignoring you, turning you down or letting you go?
If it’s happened once or twice in your …