8 signs you have a powerful reputation that commands respect from others
A powerful reputation is far from being the loudest person in the room or having an inflated sense of self.
It’s about walking into a space and feeling the quiet shift in energy—because people take you seriously.
It’s not built overnight, and it’s definitely not about manipulation. The people who truly command respect do so …
Personal Branding Statement Examples That Make A Difference
Are you looking to make a lasting impression in your professional world? Crafting a powerful personal branding statement is the key. In the bustling market of talents and ideas, standing out is crucial.
Personal brand statements are not just trendy buzzwords. They are your career story, your values, and your promise, all wrapped into one …
Twitter Takeover: 1 Year Assessment
It has been a year since the controversial acquisition of Twitter by Elon Musk, now known as X. This past year has been marked by a series of dramatic events and decisions that have left many wondering about the future of the platform. In this article, we will take a closer look at the tumultuous …
The Evolution of Chobani: Disrupting CPG Marketing Stereotypes
Chobani has emerged as a game-changer in the rapidly developing field of consumer packaged goods (CPG) advertising by breaking molds and testing limits. Chobani’s mission-driven approach and forward-thinking founder have caused the company to make waves in the yogurt industry and beyond. This article will trace the career of Chobani’s Global Chief Marketing Officer, Thomas …
The Funniest Linkedin Profile I’ve Ever Read
I’m always amazed at some of the stuff that people post on the web. If you are in the mood for a good laugh read this guy’s funny Linkedin profile. It is far and away the funniest profile I’ve ever read on any social network. Period.
While this is incredibly funny, it’s more an …
4 Ways to Increase Customer Renewals
American companies lose nearly $140 billion annually to avoidable customer churn — that’s a number that would be frightening if it didn’t make so much sense. Businesses lose customers all the time, and it’s not always for good reasons.
Regular customer renewal is critical to business. It’s no secret that taking on a new customer …
4 Ways to Plan for Your Business in 2020 and Beyond
In business, planning for the future is as difficult as it is necessary. Branding your business, just like building your personal brand, means you have to think about the long term. What works in establishing your brand today might feel stale tomorrow. It’s impossible to know what the coming year might hold for your company …
How to Apply a Procurement Strategy to Your Personal Life
How do you decide what to buy and when to buy it? Odds are high that it comes down to two major factors: need and price. You know when you need to get something new, and you know what price works for your budget — but is that enough?
You may default to big-box stores …
Corporate Cultural Responsibility
The pillars on which you build the foundation of your brand are truly important. Another essential consideration regarding that fact is some pillars are more complex than others. Culture is one of those sophisticated systems of support successful businesses employs to remain sustainable. As a result, here is another aspect of business culture that can …
(En)Counter Culture
Whether you realize it or not, we are at a pivotal juncture in the marketing and advertising industry. This industry is one that is (and always has been) located at the point where information, entertainment, politics, technology, society & culture converge. The last four elements listed have become more prevalent since the turn of the …