The Loneliest Generations: Millennials and Gen Z
According to a recently released survey by the healthcare company Cigna, Gen Z is the loneliest generation followed by the millennials. Gen Z has an overall loneliness score of 48.3 and millennials have a score of 45.3. This survey has been conducted with more than 20,000 Americans who are 18 years and older.
The survey …
How to Use LinkedIn Research Methods For Your Personal Brand’s Growth
In order to get more exposure for your personal brand it’s important to know exactly what your target audience is seeking after. With the right research strategies in place your business can attract more leads for your products or services.LinkedIn is a premier networking resource as well as a warm lead generator. This large social …
Use These Methods to Keep Your Target Market Research Fresh
Target market research is an ongoing process in a constantly changing marketing world online. It’s important to have a personal brand message that is relevant and up to date. There are several factors that determine whether a customer is driven to make a purchase, including seasons of life, the current economy, competition, ect.
After you …
Just Tell Me All the Bad Stuff
Many years ago I was asked to evaluate a speech for a Toastmasters event where the speaker was preparing for the regional championship. Wining at this level meant he would go onto to the international level. It was a big stepping stone. The speaker asked us to do him a favor before he got started. What he said caught my attention …
How to Find Out What Your Brand Is?
If you’re in transition and want to be found among the many people looking for work, you must stand out. How can you increase your chances of being called in for an interview if you cannot be picked out from the crowd? The answer is in your brand. Why do people ask for a Coke …
6 Hobbies That Can Make You Money on the Side
Work consumes life for at least eight hours a day for most folks. You put in whatever your best effort is for the day and head home in the hopes of a good meal and rest.
Where is the rest of your life? What do you do with your spare time?
Eight hours of sleep, …
How to Make Innovations at Work?
Everybody likes to come up with exciting ideas and want to turn them into real life projects. However, innovation is risky and there are factors beyond our control such as bureaucracy. Maybe, the bosses want to keep the company safe and will not be open to innovation as much as you want them to be. …
Social Media for Word Of Mouth Marketing for Your Personal Brand
Word of mouth marketing comes well after connecting with your personal brand’s audience online. People look to us as trusted influencers who can provide the information and products they are seeking.
How can your brand best connect with its community through social media? It’s the human connection that will create a memorable persona of your …
A Roadmap For Your Job Search
Most people complain that their job search has been excessively prolonged. The average or mean time that a person is looking for work is meaningless to a job search, giving merely statistical information. The fact is that in today’s economic job market, people are having a hard time finding what they want because of the …
How To Use Social Media in Word Of Mouth Marketing for Your Brand
There is one marketing method that will grow your personal brand like nothing else, and that is through word of mouth on social media. In order to effectively harness this it is important to approach your audience and influencers the right way.
How can your brand best encourage recommendations from others online? Through the human …