Communicate Your Personal Brand Effectively or Suffer
Today, I spoke with Holly Weeks, who is a Harvard University professor, as well as an author and writer. She studies and writes about how people communicate in the workplace and, more or less, in general. I think the most important skill is communication, through writing or between people. Think of all the emails you …
Life is One Big Pitch So You Better Start Practicing It
Today, I spoke with Francisco Dao, who is a well-known businessman, writer for Fast Company and Inc., as well as someone who dedicates most of his life to help people understand how to create successful pitches (elevator pitches). As a brand, it is necessary to learn how to convey your message to your audience because …
Capture Minds by Actively Marketing Your Personal Brand
Today, I spoke with Tony Rubleski, whose here to help your brand break free from the clutter and mass messages sent daily. Tony reveals some important marketing strategies that could help broaden the awareness of your brand, attract new clients and start a word-of-mouth buzz campaign. We also discuss writing great content and how to …
Get Your Brand Name Out There By Freelance Writing
Today, I spoke with Michelle Goodman, who is one of the more well-known freelance writings in the career space. Writing for publications is an extremely important self-promotion, value delivery and a compensation machine for your personal brand. I’ve done it before and there is no reason you can’t. Whether it’s paid or unpaid, freelance writing …
10 Employer Branding Strategies to Become the Employer of Choice
I haven’t spoken enough about employer branding on this blog, yet it deserves some attention. I look at employer branding as the place where marketing and HR meet head on. Today, I want to give you 10 strategies that you can start using to brand your business as a great place to work. I’ll use …
Learn How to Build Your Brand From Rock B(r)ands
Today, I spoke with Dayna Steele, who used to be a famous radio show host, and now she’s a writer, author and speaker. She’s learned a lot about building powerful brands through her interactions with some of the loudest and greatest rock bands in the world, such as Van Halen. In this interview, she reviews …
A 16-Year-Old Entrepreneur Tells Us How to Make eMillions
Today, I spoke with Stanley Tang, who is a 16-year-old rockstar entrepreneur. He makes me wish I knew this personal branding stuff ten years ago. Stanley is very ambitious and has earned a lot of respect for a young Gen-Y’er. To be able to interview millionaire players for a book isn’t something most high schools …
How to Build a Successful Community For Your Personal Brand
Today, I spoke with Seth Kahan, who is a speaker, author, Fast Company blogger and extremely knowledgeable when it comes to building communities. I think this topic is extremely important because you can be very successful in today’s world if you own a community based on your area of expertise. It’s not enough just to …
Success Story: Build Your Dream One LinkedIn Contact at a Time
I love hearing your personal branding success stories, so if you have one, please email me ([email protected]) and I’ll post it on this blog. I’ve blogged about seven success stories on this blog and look forward to hearing each one. I like inspiring others with personal branding success stories.
Here are a few from the …
Interview with the Luke Skywalker and Obi Wan of Recruitment
Today, I spoke with Chris Russell (Luke Skywalker) and Peter Clayton (Obi Wan Kenobi). Since I started blogging, I’ve been following both of these recruiting pioneers and media producers and I wanted to interview both of them simultaneously about their new project, JobRadio.fm. When Chris makes a big move, people watch and when Peter talks …