Personal Branding Interview: Zac Bissonnette
Today, I spoke to Zac Bissonnette, whowrites about personal finance for DailyFinance.com, and is hte author of Debt-Free U: How I Paid for an Outstanding College Education Without Loans, Scholarships, or Mooching off My Parents. In this interview, Zac talks about his book, why a brand name education might not be the best solution, and …
Personal Branding Interview: Mary C. Gentile
Today, I spoke to Mary C. Gentile, who is a Senior Research Scholar at Babson College and author of Giving Voice To Values: How To Speak Your Mind When You Know What’s Right. In this interview, Mary talks about brand integrity, the benefits of having a personal brand, personal branding risks, and more.
What do…Personal Branding Interview: Harry Beckwith
Today, I spoke to Harry Beckwith, one of the world’s most respected marketers, has advised 23 Fortune 200 companies, including Target, ABC and Wells Fargo. Harry first book, Selling the Invisible, was named one of the top ten business and management books of all time. In this interview, Harry talks about personal branding from a …
Personal Branding Interview: Ted Nugent
Today, I spoke to Ted Nugent, who has been known for cranking his Gibson Byrdland and performing like a madman since his days with the Amboy Dukes. Ted is the author of Kill It and Grill It, and the New York Times-bestsellers God, Guns, & Rock ‘N’ Roll and Ted, White, And Blue: The Nugent …
Personal Branding Interview: Colleen DeBaise
Today, I spoke to Colleen DeBaise, who is the small business editor at The Wall Street Journal, author of The Wall Street Journal. Complete Small Business Guidebook, and blogger at crackingcurry.com. In this interview, Colleen talks about the DNA of a successful small business, work/life balance for entrepreneurs, personal branding, and more.
Out of all…Personal Branding Interview: Malcolm Munro
Today, I spoke to Malcolm Munro, who is an experienced speaker, consultant, coach, and author of The New Rules of Engagement: How to Keep Your Superstars Loyal to You. In this interview, Malcolm talks about soft skills versus hard skills, what you should do if you have a poor manager, and more.
What’s more important,…Personal Brands: It Don’t Mean a Thing
Great parties, like great sex, depend on variety. Different styles, attitudes, even intentions: spice it up – give it that zing. Really great parties, like great sustainable romance, need surprise, along with the two other key elements of happiness: pleasure and meaning.
So if your life or your job is no party: you know what …
Personal Branding Interview: Mark Jeffries
Today, I spoke to Mark Jeffries, who former Merrill Lynch Stockbroker, turned speaker and author of The Art of Business Seduction: A 30-Day Plan to Get Noticed, Get Promoted and Get Ahead. In this interview, Mark talks about how he’s branded himself, the connection between business and dating, some job search secrets, and more.
How…Personal Branding Interview: Kathryn Hall
Today, I spoke to Kathryn Hall, who is an internationally known book publicist, and author of the forthcoming book Plant Whatever Brings You Joy: Blessed Wisdom from the Garden. In this interview, Kathryn talks about her book, things we can learn from nature, how to stay focused and not spread yourself too thin, cleaning up …
Personal Brands Can Have Logos Too
Every brand has a logo. Whether it’s a symbol; text; graphic, or a mix of these, a logo is one of the most important and distinguishing elements of a brand. Some frequently re-brand with a new or updated logo like Pepsi. Others keep their logos more consistent like United Airlines or BMW. For some brands …