Why Restraint Helps Your Personal Brand
Looking to persuade someone that you’re the absolute right person for a job or a new business? Turns out that how much you say about yourself might matter more than what you say about yourself.
When we’re trying to convince someone that a person or a product is great, the tendency is to keep telling …
Don’t Ask, Don’t Tell, Don’t Get a Job
Don’t misunderstand the title of this blog. It’s not about sexual preference. It’s about networking. Every morning, when I take my walk, I observe groups of teenagers waiting at street corners for their school buses. Two things are common to these groups. The kids are not talking to each other, and the majority of them …
Personal Branding Weekly – We Work Through People
A third party endorsement is gold to a personal and business brand. A recommendation or referral is the end result of someone lending their credibility and reputation to you.
While there are other activities we can do ourselves, a recommendation and referral must be done through someone. It’s their endorsement that’s the special sauce that …
How to Get Over a Job Search Slump
If you think of your job search like a sport, then it is natural to expect peaks and valleys in your own performance. Still, there is nothing more draining, humbling and dispiriting than consistent rejection and non-responsiveness during a job search.
I’ve learned that when interviewing, challenges or problems will always arise and there are …
Use Criticism to Improve Your Brand
In today’s world, consumers have greater control than ever. Through reviews and social media, they can learn and leave feedback about your business. Many entrepreneurs fear receiving criticism; however, negative comments can provide important clues to improving your business. Here’s how to use negative comments to expand your brand.
1. Remove yourself from the comment. …
How to be Yourself on Social Media While Staying Professional
It’s almost necessary to be social media savvy these days, so much so that there seems a frenzy to be seen as the coolest, most down-to-earth, real, caring and/or opinionated person on the Internet.
Because social networking has been lauded as a key to career momentum and growth, individuals are running in droves to the …
Branding Success Gets Personal
When it comes to online marketing and engagement, branding success is now about the individual – up close and personal – as a main driving force in promoting your personal brand. Samsung demonstrated this quite well in a recent example during the 2014 Oscars with the use of their cell phone by Ellen DeGeneres. What …
Millennials Meet Your New Business Partners
Every minute for the next 20 years, 7 Baby Boomer’s will be reaching retirement age.
Let that sink in.
Every minute. Of Every Day. For the next 20 years. 7 Baby Boomers are reaching retirement age.
That’s 10,000 Baby Boomers PER DAY… for the next 20 years.
Note: I did NOT say they are retiring. …
Building Your Target List – The Targeted Job Search
Your target list should contain companies that could hire you. You should be looking for companies that are looking for your skill set. This is step one of Target the Company and Quit Chasing the Job or the Targeted Job Search.
Let’s cover four sources to find these companies.
1. Your friends…
Google Plus as an Effective Branding Tool
Over the last couple of years Google Plus has grown into a prominent social network, used by many personal brands and companies like Starbucks and Microsoft. And with the recent release of Google “Hummingbird,” influence on this network is more important than ever. This is a great time for personal brands to tap into a …