Category: Misc

Book ReviewsBrand Identity & Self-DiscoveryInterviewMiscRelationships & Personal Growth

Exclusive Interview with NY Times Bestselling Author Dan Ariely

Today, I spoke with Dan Ariely, who is a professor at MIT and Duke University, as well as a New York Times bestselling author. This made for a very interesting interview and it’s in both podcast and written form below. You will learn about some of the irrational behavior we do on a reoccuring basis …

Communication & NetworkingMiscRelationships & Personal Growth

Every Company Needs a Director of First Impressions

Since people are the face of the company, there must be an emphasis on each person who represents the corporate brand. Sure everyone needs to understand the corporate message and culture in order to be successful at their job, but what about the receptionist? When a customer, potential customer, partner or stockholder ventures to the …