Are You Shifting and Growing With The Times?
Recently, I met a highly successful 37-year-old who was one the youngest ever CFOs in Silicon Valley. “Jason” had an impeccable resume and his higher education was obtained from the most prestigious universities in the country. He was a gentleman who moved out of an impoverished neighborhood into one of high regard. Jason felt as …
Why Should an Entrepreneur Brand Themself?
As I write articles on how an entrepreneur should brand themself, I’ve been receiving questions on WHY an entrepreneur should focus on personal branding. Here are some of the reasons why every entrepreneur should focus on personal branding:
Why brand yourself?You are the face of your brand/company
As an entrepreneur, you are the main …
The Difference Between Being Inspired and Living Inspired
Sometimes it is nice to step away from social media marketing. I am going to do that today.
Many of us are extremely busy. We get caught up in the everyday occurrences in life and ignore the things that are truly important to us. Well.. maybe I am just talking to myself (which is completely …
Personal Brands: Social Engineering by Social Media
Facebook is changing the way you can reject requests from prospective “friends.” You’ll click on “Not Now,” which replaces the “Ignore” button. That puts them in Facebook purgatory, under a category called “Hidden Requests.” The person requesting your friendship will see their status as, “Awaiting Friend Confirmation.”
Over time, they’ll think you are just too …
Personal Branding Interview: Don Hutson and George Lucas
Today, I spoke to Don Hutson and Dr. George H. Lucas, who are the co-authors of the New York Times bestseller, The One Minute Negotiator. In this interview, Don and George tell you why people are afraid to negotiate, what the qualities of a good negotiator are, the benefits and drawbacks of negotiation, and more.…
S.W.O.T. Your Brand
In marketing, one of the first qualitative assessment mechanisms you learn is the S.W.O.T. analysis. I used to think that I would never need to do something so basic in my career, but recently began assessing brands through S.W.O.T. related analysis much more frequently. Anyone who cares about their personal brand should perform this type …
Career and Personal Branding Advice From Male Celebrities
You’re fed up with the job market right now or you’re feeling stuck in your career, with nowhere to go, and you’re out of people to complain to. If so, then you’re probably watching your favorite show on TV, or browsing Hulu.com because you’re too cheap to purchase cable. Either way, you watch, listen, and …
Personal Branding Interview: Paul Sullivan
Today, I spoke to Paul Sullivan, who writes the Wealth Matters column for The New York Times, and is the author of Clutch: Why Some People Excel Under Pressure and Others Don’t. In this interview, Paul talks about what it means to be a clutch player in business, goes through some clutch scenarios, and more.…
Personal Branding Interview: Cathy Benko
Today, I spoke to Cathy Benko, who is the Vice Chairman and Chief Talent Officer at Deloitte LLP, and the co-author of The Corporate Lattice: Achieving High Performance in the Changing World of Work. In this interview, Cathy talks about the changing workforce, what the corporate lattice is, how to establish your personal brand when …
Personal Brands: Your Amazing Race
Have you joined the rat race? Are you spending your days chasing other people’s goals, working other people’s hours, living someone else’s life?
Do your credit card debts or student loans or both; now define what you do and how much you do it for? Or is it some other obligation, like simply earning a …