40 Ways to Build Trust in Your Personal Brand on Social Media
In the new economy there is one major truth that stands above the rest. Trust equals revenue. If you are a small to mid-sized business or organization, it is the amount of trust you can build between people that strengthens your brand. Whether we are talking about donors or customers, it is about building trust …
Opportunity Knocks More Than Once
In case you are just starting out on a new venture, it may be hard to believe the headline, “Opportunity knocks more than once.” In the early days, you frequently find yourself thinking, “If only opportunity would come around just once!”
Most often it takes dedicated work over a few years to begin seeing occasional …
You Say You Do But You Don’t
When it comes to hiring you, CMO Laura Ching from TinyPrints.com says it all in Sunday’s New York Times:
“One of the hardest things to screen for is adaptability – just being able to go with the flow…things move so fast. You can come in and this is what the job description says today, but …
Personal Branding Interview: Jodi Glickman
Today, I spoke to Jodi Glickman, who is the founder of communication training firm Great on the Job, a regular contributor to the Harvard Business Review Blog, and author of Great on the Job: What to Say, How to Say It, The Secrets of Getting Ahead. In this interview, Jodi talks about technical skills versus …
A Cup of Coffee to Email Success Tips
A personalized, segmented email campaign is an important component in your personal branding strategy. Whether you’ve been creating email campaigns for years, or are about to embark on your first one, here are a few quick and easy tips from the experts at Marketing Sherpa/MecLabs, who recently delivered another great clinic–this one on crafting an …
Help… I’m in the Dark!
Who was the idiot who coined the expression, “Get it right the first time?” How many of us ever get it right the first time? One of the “laws of achievement” is that we’re not supposed to get it right the first time. When we work hard at something and fail (get the wrong results), …
What’s Your Preference, Sensing or Intuition?
Do you prefer to observe facts and realities or pay attention to ideas and possibilities? Identifying your personality preference for sensing or intuition helps in understanding how you choose to focus your attention.
One is not better than the other and, at times, everyone uses sensing and intuition to become aware of realities and ideas. …
Personal Branding Interview: Guy Kawasaki
Today, I spoke to Guy Kawasaki, who is the co-founder of Alltop.com, and the author of ten books including his latest called Enchantment: The Art of Changing Hearts, Minds, and Actions. I interviewed Guy back in 2008 so I wanted to catch up with him again this year. In this interview, GUy talks about what …
The Answer is Advanced Sexuality
On the Sunday before Valentine’s Day, a client of mine hosted a seminar to attract new clients to visit his facility. BioMechanix Strength and Conditioning Clinic in Los Angeles is a training gym.
He was competing with the Grammy Awards down the street, where Lady Gaga arrived, carried in an egg shaped vessel. So, the …
The Unemployment Numbers Don’t Add Up
I am a motivational author, trainer, and blogger… but when disinformation and miscommunication are released by the government to hide the truth, someone has to speak out! The latest unemployment rate, according to the government, fell from 9.4 percent to 9.0 percent last month. Hogwash !
Either the data is inaccurate or the government better …