Schawbel Report: The Current State of Personal Branding Worldwide [August 2009]
It’s already August and I haven’t done one of my reports this year, which is a shame because I did three last year. The point of each of these reports is to show you trends, insights and a lot of resources which will keep you in tune and up-to-date with the latest happenings in the …
How to Use Linkedin to get the Job You Want
If you want to get a job in this economy you better lose the “depression mindset” and start using social media to open more doors for you. Despite all the garbage you hear on TV about job losses, some companies are hiring, but they won’t come looking for you. You must go find them.
In …
The “Music-Resume” Approach to Personal Branding
In mid-July, I was being smothered by the metaphorical unemployment mosh-pit at this summer’s hottest event for recent graduates: The Post-College Job Search. It’s a chaotic cluster of potential employees scrambling atop one another in hopes of landing a career launching entry-level position. It’s claustrophobic. There’s pandemonium. You might get stepped on if …
My Personal Branding Journey Part 9: Maintaining Your Brand
This is the ninth of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
About a year ago, I received an email from someone who had commented on a post of mine on a series about postcollege depression. …
Personal Branding Interview: Martin Yate
Today, I spoke to Martin Yate, who is the New York Times bestselling author of the Knock’em Dead series of career books and is now an evangelist for GoSavant, a video-based career training center. In this interview, Martin gives his top resume and cover letter tips, shares some insight into how he’s built his personal …
Personal Branding Interview: Tory Johnson
Today, I spoke to Tory Johnson, who is the Workplace Contributor on ABC’s Good Morning America and has just released her latest book called Fired to Hired. In this interview, Tory explains the steps you’ll need to take to survive a layoff and come out ten times stronger. She’ll tell you the mistakes people make …
Colleges Need to Teach Personal Branding
This year will be my 5 year reunion for college and while checking the Luther website for Homecoming information, I took a glance at the tuition costs for next year. And even though I knew college tuitions have been skyrocketing, I was still shocked by the number: $32,140 That’s over $10,000 more than when I …
Your Job is Not Your Personal Brand
Last week, I was at a typical networking-style event. We signed-in, got drinks, and then found a group of people to mingle with.
And then the inevitable questioning started: “What do you do?“
This is the question that always drives me crazy at networking events. It annoys me because most people answer this question by …
The Difference Between Being Great at Your Job and Loving Your Job
My friend Jacob currently sells ads for a web 2.0 company. He’s a beast on the phone, relentless with customers, and has the highest client conversion rate out of anyone at his office. He’s darn good at selling, but you know what? He hates it. He walks into work every morning with his head down, …
Don’t Be Everything to Everyone
Yesterday, while out with friends, I ended up talking to a young guy who is trying to break into the copywriting field. “What kind of writing do you want to do?” I asked him, trying to get a sense so I could give him useful advice. “What’s your focus?”
“I don’t know,” he told me. …