Category: Interview

InterviewPersonal BrandingReputation Management

Personal Branding Interview: Mike Zammuto, Brand.com President

[This post is proudly sponsored by Brand.com]

I recently interviewed Michael Zammuto, who is the President & Chief Operating Officer of Brand.com. Mike is a dynamic, multi-award winning online and technology executive with a history that spans multiple successful startups, large technology firms, a top 40 web site and a leadership role with Microsoft. Mike’s …

Career DevelopmentInterviewNetworkingPersonal Branding

Asking for AIR – Advice, Insights, and Recommendations

Frequently, when people use their contacts to try to change jobs or careers, they make one of several mistakes:

They spend the whole time talking about themselves They spend the whole time asking questions the other person doesn’t feel comfortable answering They squander the opportunity and forget to meet their primary objectives.

How you present …

Career DevelopmentInterviewJob SearchPersonal Branding

Job Interview : How to Avoid Negativity about Your Employer

Everyone knows this interview tip: “Don’t bad mouth about your employer”. But interesting enough this happens quite often. I got some clue when I was talking to my client Tom few weeks back. Specifically he wanted to learn how to avoid falling in trap of talking negative about his current employer. Apparently he made this …