7 Often-Overlooked Reasons To Write A Book
In the long run, these often-overlooked benefits of writing a may turn out to be even more important that your original goal of writing a book to build your personal brand.
The personal branding …
The Existential Laws of Leadership
Soren Kierkegaard’s “Attack Upon Christendom” is not an attack on his beloved Christianity per se, but rather an indictment of how the Church of Denmark had diluted and trivialized what it meant to be a Christian.
According to Kierkegaard, the State’s approach to institutional worship had commoditized faith and done damage to what he felt …
How to Say “No” Without Damaging Your Brand
Branding success for both businesses and individuals involves more than just attracting and building a loyal following; it also requires retaining your followers’ loyalty…even when you have to say “no.”
You can’t turn your brand “on” or “off” like …
How To Increase Your Visibility & Networking Quietly
You’re not ready to go public with your job search, but you want to cultivate higher visibility in your industry and grow your connections to key decision-makers.
Before you go pasting on nametags three times a week, take a couple of lesson in stealth networking. Then consider how your career moves will look to your …
Video Games: Building a Brand Outside of the Basement
Today’s post is written by T.K. Brown.
An industry once associated with introverts and basement dwellers has finally ascended from the underground and into the light of mainstream media. For outsiders, this may have come as a surprise, but for those who are close to the industry, the transition was inevitable. Gone are the days …
Are You Using The Right Words For Your Brand?
Are you using the right words to build your personal brand in your resume, marketing materials, and social media updates?
Often, there’s a disconnect, or gap, between the words used in resumes, marketing materials, & day-to-day social marketing, and the personal brand an individual is trying to build.
Personal brand building is impossible if you’re …
How To Really Impress During A Job Interview
Next to a root canal appointment, few things in life are as nerve inducing as the job interview. In this day and age, the face-to-face interview is typically the first time a prospective employee will speak to an actual person. This “actual” person literally has your career in the palm of their hand. They will …
How To Turn A Meaningless Job Into A Meaningful Career
People who work just to get a paycheck usually think of their occupation as a job.
People who love what they do for a living often consider their occupation a career.
Jobs are what you do to pay for college; careers are what you do after you graduate.
It is easy to dismiss a job …
How To Choose The Right Topic To Write About
Choosing the right topic to write about is the first step to success, when writing books, blog posts, or speeches for content marketing & personal branding.
Here’s a simple, 3-step system I developed to help my book coaching clients break the bonds of procrastination.
It’s based on a simple PDF worksheet you can download and …
Time To Put Your Blog On A Diet?
If your blog is not building the personal brand you want, put it on a diet!
Adopt a new philosophy: write better, but write less!
Putting your blog on a diet sharpens your thinking and improves your ability to engage, inform, and motivate readers, building your personal brand as the “go to” resource in your …