The New 3R’s for Business: Representation, Recommendations, Review
Just as reading, writing, and ‘rithmetic were important when we attended elementary school, the new 3R’s, representation, recommendations, and review are equally important for business. Your personal brand ultimately depends upon taking this into very serious consideration.
RepresentationAs you take on new clients, are you giving them 100% of what you promised plus a …
POWER of Branding: An Interview with J.D. Power
Recently, I had the opportunity to speak with James David “Dave” Power III, the visionary entrepreneur whose company, J.D. Power & Associates, has become a household name since it’s inception in 1968. Dave shares many of his successes and failures in the new book, POWER: How J.D. Power III Became the Auto Industry’s Adviser, Confessor, …
Do Less and Get More Business Results in 2014
If you’re reading this blog post, you likely have lofty business resolutions in 2014 but a fixed amount of time to make them happen. A recent study from the University of Scranton states that just 8% of people actually accomplish their New Year’s Resolutions. You, like most Americans, have likely overcommitted. Statistically, you will more …
Personal Branding Weekly – You are the Product
I understand the importance of visibility. As a small business owner, being “known” can be the difference between a steady flow of revenue or closing your doors. Yet, being visible is not enough. Being remembered is most important and means you occupy some prime real estate in the mind of someone. Garnering “share of mind” …
Building Your Brand in 3 Easy Steps
To build your brand you must first explore your current skills, values, and knowledge. Whether you have worked to build your brand in the past or not, you have a brand already, we all do. Explore your current brand to determine whether it aligns with where you would like to move or cultivate …
How to Increase Social Media Engagement
Think about the social media content you’re most likely to like, share, comment or click on. What posts catch your eye? Humorous comments? Inspirational photos? Instructional videos? A sales pitch? Odds are you’re most drawn to posts that aren’t a solicitation to buy, but offer something informative or entertaining. The next question is, what type …
How Much Growth is Healthy? When is Maintenance Better?
We’re a society that’s obsessed with change and growth, and in many ways that’s a great thing. When a person challenges himself to learn new skills, acquire new positive behaviors, adjust to transitions, assume new responsibilities, he typically becomes broader, more productive and emotionally mature. While this is true for most people, it’s also true …
Three Words for 2014
Standing out in your career begins with standing out in life which begins with standing for something. What do you stand for?
I’m sure you stand for a whole lot more than Three Words. However, I have found that using three words serves as a litmus test for what I post, what I commit to, …
The Civic 50: A Guide To Boosting Your Corporate Civic Engagement
You may have come across #GivingTuesday, an amazing movement to create a national day of paying it forward to kick off the holiday giving season. It’s officially added to the calendar on the Tuesday following Thanksgiving, Black Friday and Cyber Monday. However, #GivingTuesday is not alone. Over the past 12 months we’ve seen a rise …
Why I Fired One Of My Business Coaches
It’s a new year… what a great season for personal trainers to engage in relationships with clients that want to get into physical shape in 2014. What a great time for business owners and professionals to find a business coach or consultant to help them be more productive or profitable in 2014.
I have had …