Category: eBrand

Brand Identity & Self-DiscoveryCommunication & NetworkingeBrandInterviewLifestyle & Habit BuildingRelationships & Personal GrowthSocial Media

Personal Branding Interview: Caroline Ceniza-Levine

Today, I spoke with Caroline Ceniza-Levine, who is a career coach, writer, speaker, Gen-Y expert and co-founder of SixFigureStart.  In this interview, Caroline talks to us about how executives are google’d before interviews, what executives can do after a layoff, and much more.

Caroline, is it true that executives will be googled before a job…
Read the Rest →
Brand Identity & Self-DiscoveryeBrandRelationships & Personal GrowthReputation ManagementSEO

3 Search Engines You’ve Probably Never Heard Of

Move over Google – the future of searching is no longer just about you! Check out these 3 new search engines below, then consider how to manage your personal brand on them in the comments section.

OneRiot

OneRiot looks at what’s happening on Twitter and Digg in realtime results. They write, “Increasingly, the web’s most …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingeBrandInterviewLifestyle & Habit BuildingMarketingRelationships & Personal Growth

Personal Branding Interview: Allen Adamson

Today, I spoke to Allen P. Adamson, who  is the author of BrandDigital: Simple Ways Top Brands Succeed in the Digital World and the managing director of Landor Associates. In this interview Allen shares his wisdom of years of experience in the branding world, including a thorough explaination of the difference between advertising and public …

Brand Identity & Self-DiscoveryeBrandeventsguest postNewsPositioningPRRelationships & Personal GrowthReputation ManagementSocial Media

Tweeting About Being Fired From the New Yorker; Why Journalists Should Take Charge of Their Personal Brand

All in all, last Friday was probably a good day for Dan Baum.

The former New Yorker staff writer’s decision to use Twitter to chronicle his unwilling exit from the magazine in 2007 has generated quite a bit of buzz and attracted a few hundred followers to his account.

At 1:46pm on May 8, Baum …

Brand Yourself AseBrandNetworkingPositioningRelationships & Personal GrowthSocial Media

Use Your Blogger Status to Promote Your Brand at Conferences

This week, I’m an official blogger at the World Innovation Forum in New York City. To tell you the truth, I’m really excited–not only because the conference has some pretty awesome speakers and because I’ll get to meet people from a top innovation consultancy–but also because this is a great, great opportunity to promote my …

Brand Identity & Self-DiscoveryCommunication & NetworkingeBrandInterviewLifestyle & Habit BuildingRelationships & Personal GrowthSocial Media

Personal Branding Interview: Brian Clark

Today, I spoke with Brian Clark, who is known for his award winning Copyblogger blog.  Brian has some great knowledge in the blogging arena and shares a lot of his secrets and thoughts today in this interview.  He talks about the common mistakes people make when writing and commenting on blog posts, the most important …

eBrandNetworkingRelationships & Personal GrowthReputation ManagementSEOSocial Media

How To Create Your Personal Brand — Part 3

The first two posts in this series explored how you can begin creating your personal brand through having a few great brainstorm sessions, organizing your thoughts by creating a web, and then showed you how to create your own self-hosted blog with some great how-to videos.

This week’s post will explore how you can begin …

Book ReviewsBrand Identity & Self-DiscoveryCareer & WealthCommunication & NetworkingeBrandInterviewLifestyle & Habit BuildingRelationships & Personal GrowthSocial Media

Personal Branding Interview: Scott Kirsner

Today, I spoke with Scott Kirsner, who is a Boston Globe journalist and has just released his third book called Friend, Fans & Followers: Building an Audience and a Creative Career in the Digital Age.  In this interview, Scott examines the difference between achieving creative success in the 20th and 21st century.  He also talks …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingeBrandFuturesInterviewLifestyle & Habit BuildingPositioningPRRelationships & Personal Growth

Personal Branding Interview: Richard Laermer

Today, I spoke with Richard Laermer, who is the author of five bestselling books including his latest one called 2011: Trendspotting. In this interview, Richard spends a lot of time explaining how public relations has changed, from the early days till now and helps us prepare for the future.  He also touches on the different …