Is Visibility More Important Than Money?
The cost of content is decreasing, but the importance of content is increasing. Now and in the future, your main differentiator will be your personal brand. Distribution and promotional costs are being reduced in price because of social media tools that allow you to achieve both. More and more people are preaching that “social media …
Are You Ready for the Personal Branding Cloud?
Last week I shared with you how to sync up your Twitter and Linkedin profiles to help promote your personal brand. This week I will take a look at Linkedin and their announcement to open the Linkedin platform, what this means for your personal brand, and the evolution of the Personal Branding Cloud.
Excerpt from …
Personal Branding Interview: Jason Fried
Today, I spoke to Jason Fried, who is the co-founder and President of 37signals. In this interview, Jason talks about how simplicity is so important when it comes to products, his views on personal branding, web 2.0, the future, and more.
Your brand is based on simplicity and your products represent that. Why is simplicity…Twitter Personal Branding Q + A #4
Responses to recent tweets made recently by people about personal branding.
Sherman M. Cheng, @chengm7ny, asked: thinking of building up my personal brand…but what should I start with?
Jacob Share, @jacobshare:
The first part of a personal branding is to understand what its goals should be i.e, once you’ve understood what your personal branding goals …
Personal Branding Interview: Josh Mullineaux
Today, I spoke to Josh Mullineaux, who is the Director of Marketing and lead business development manager at Unique Blog Designs. Josh and his team have helped a lot of big companies and personal brands build their blog platforms, such as Yahoo!, MySpace, ShoeMoney and I. I’ve been their client for about a year now …
The Personal Brand Marketplace of the Future. Are Your Prepared?
I think it’s an understatement to say the world has changed due to social technologies. If you’ve think you’ve seen it all, you haven’t seen anything yet! Two weeks ago, I gave my top ten personal branding predictions for 2010, which is actually only a month away (pretty scary if you ask me). Those were …
“Twitter #in” — Better Than Peanut Butter And Chocolate?
If you missed it this week, Linkedin added some new functionality this week. Now you can sync up your Linkedin and Twitter profiles to share content you chose with either network.
From the Linkedin blog:
Now you can tweet your LinkedIn status to your Twitter followers or automatically post your tweets as your LinkedIn status.…
Personal Branding Interview: Scott McGrew
Today, I spoke to Scott McGrew, who has 20 years experience as a television reporter, 10 of them as a technology reporter. His work has been seen on CNN, CNBC, MSNBC and the BBC. He has been nominated for 10 Emmy Awards and reports on technology on the Bay Area’s NBC. In this interview, Scott …
A Quick Way To Measure Your Personal Brand Using Twitter Lists
Use Twitter Lists to see how people are branding you on Twitter. Are the results what you expect?
A simple branding testOne of the nice things about personal branding is the ease of verifying your efforts- just ask people in your target audience what comes to mind when they think of you:
If their…What’s in a Brand Name?
I gave a presentation to students at James Madison University a few weeks ago, and one young lady asked me what name she should put on her résumé – Nikki, the name she’s built for herself online, or Nicole, her legal name. Another young lady chimed in that her given name is difficult to spell …