Category: Communication & Networking

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Web Design Tips to Sell Books and Build Brands

Web design is usually approached from a subjective or an aesthetic, or I like blue! point of view; but if you really want your site to sell books, products, and services while building your brand, you have to know a bit about the psychology of your website visitors.

That’s the message Susan Weinschenk delivers in …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewLifestyle & Habit BuildingRelationship Networking

Personal Branding Interview: Malcolm Munro

Today, I spoke to Malcolm Munro, who is an experienced speaker, consultant, coach, and author of The New Rules of Engagement: How to Keep Your Superstars Loyal to You. In this interview, Malcolm talks about soft skills versus hard skills, what you should do if you have a poor manager, and more.

What’s more important,…
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Brand Identity & Self-DiscoveryCommunication & NetworkingRelationship Networking

Personal Brands: It Don’t Mean a Thing

Great parties, like great sex, depend on variety. Different styles, attitudes, even intentions: spice it up – give it that zing. Really great parties, like great sustainable romance, need surprise, along with the two other key elements of happiness: pleasure and meaning.

So if your life or your job is no party: you know what …

Brand Yourself AsCommunication & NetworkingeBrandLifestyle & Habit BuildingMe 2.0PositioningRelationship NetworkingSocial Media

What Type of Personal Brand Do You Want to Develop?

Your personal branding strategy depends solely on your long-term goals. You have to brand yourself for the career you want, not the job you have. This means that how you brand yourself online is completely dependent on your chosen career path: employee, entrepreneur, and consultant. Each of these types of workers has to maintain their …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewJob SearchLifestyle & Habit BuildingNetworkingRelationship Networking

Personal Branding Interview: Mark Jeffries

Today, I spoke to Mark Jeffries, who former Merrill Lynch Stockbroker, turned speaker and author of The Art of Business Seduction: A 30-Day Plan to Get Noticed, Get Promoted and Get Ahead. In this interview, Mark talks about how he’s branded himself, the connection between business and dating, some job search secrets, and more.

How…
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Communication & NetworkingJob SearchLifestyle & Habit BuildingRelationship NetworkingSuccess Story

A Cup of Coffee to “Personal Branding for Job Search Success”

I got a sneak peek of Joshua Waldman’s newest ebook, “Personal Branding for Job Search Success.”

Joshua is the founder of career consulting agency, Career Enlightenment.  As an author, speaker, trainer and consultant, Joshua teaches technology skills that help businesses grow and job seekers get noticed.

Joshua writes, “The realities of the new job market …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewLifestyle & Habit BuildingPublic RelationsRelationship Networking

Personal Branding Interview: Kathryn Hall

Today, I spoke to Kathryn Hall, who is an internationally known book publicist, and author of the forthcoming book Plant Whatever Brings You Joy: Blessed Wisdom from the Garden. In this interview, Kathryn talks about her book, things we can learn from nature, how to stay focused and not spread yourself too thin, cleaning up …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingCorporate BrandingeBrandInterviewMarketing & Personal Branding

Personal Branding Interview: Jim Kukral

Today, I spoke to Jim Kukral, who is a web marketer & business web coach, speaker, long-time award-winning blogger, customer evangelist, writer, online monetization expert, and author of Attention! This Book Will Make You Money: How to Use Attention-Getting Online Marketing to Increase Your Revenue (Wiley). I contributed personal branding advice to Jim’s new book. …

Communication & NetworkingLifestyle & Habit BuildingRelationship NetworkingReputation Management

Save Your Online and Offline Brands from Yourself

Here at the PersonalBrandingBlog, we provide you with all sorts of tips for creating and maintaining your personal brand. But, we don’t cover often enough what you might have already done wrong and how to fix it.

Online

TBYP (Think Before You Post)

Because the impact of any single mistake on the Internet is exponential, …