Category: Brand Yourself As

Brand Identity & Self-DiscoveryBrand MysteryBrand Yourself AsMe 2.0Relationship Networking

My Personal Branding Story Part 6: Narrative, Context, and Being a Purple Cow

This is the sixth of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.

In my last two posts, I described why I decided to use the concept of being a Renaissance Worker as my personal brand.  In …

Brand Yourself AsConfidence & AppearancePositioningRelationship NetworkingReputation Management

5 Ways to Destroy Your Personal Brand

Building a strong personal brand also means avoiding the mistakes that can ruin a personal brand. Here are 5 kinds of mistakes that could cost your personal brand dearly.

Personal branding mistakes I hope you never make

1) Lying on your resume

You’ve heard it before and I’ll say it again. Whether to embellish your …

Brand MysteryBrand Yourself Asgen-yguest postLifestyle & Habit BuildingMe 2.0PositioningRelationship NetworkingSuccess Story

My Personal Branding Story Part 5: Becoming a Renaissance Worker

This is the fifth of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.

In my last post, I introduced the concept of a Renaissance Worker and how I came to see this term as a way to …

first-time author
authors cornerBrand Yourself AsCareer DevelopmentCommunication & Networkingguest postLifestyle & Habit BuildingMarketing & Personal BrandingRelationship Networking

How to Avoid the 11 Biggest Mistakes of First-Time Authors

Writing, books, and personal branding go hand in hand. When you know how to write, and you use that power to write and promote a book, you can change your life, especially as a first-time author.

Writing and promoting a book opens windows of opportunity–opportunities that would never otherwise show up. As a published author, …

Brand Yourself AsMarketing & Personal BrandingRelationship NetworkingSocial Media

Four Reasons You Aren’t Getting Book Publicity from Bloggers

There is nothing that irritates me more than getting pitched by new authors who have never contacted me before but want me to review their books or interview them on my blog. I didn’t realize how much it annoyed me until I wrote a long comment about it on Sydney Owen’s recent blog post about …

Brand Yourself AsCareer DevelopmentCommunication & Networkinggen-yguest postLifestyle & Habit BuildingMe 2.0Relationship Networking

My Personal Branding Story Part 4: I am a Renaissance Worker

This is the fourth of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.

Over 500 years ago, a new vision of human beings began to emerge during the Renaissance period that “considered man empowered, limitless in his …

Brand Yourself AsEducationgen-yJob SearchLifestyle & Habit BuildingRelationship Networking

Colleges Need to Teach Personal Branding

This year will be my 5 year reunion for college and while checking the Luther website for Homecoming information, I took a glance at the tuition costs for next year.  And even though I knew college tuitions have been skyrocketing, I was still shocked by the number:  $32,140  That’s over $10,000 more than when I …

Brand Yourself AsPositioningRelationship Networking

A Visual Guide: Personal Logo Design Tips For Non-Designers

When you’re young, monograms seem nerdy. However, once you’re older and design gets involved, a monogram or personal logo can become critical in making your personal brand memorable.

Use this visual guide to create or improve your own personal logo.

10 ideas to inspire you

1. Is there some object or symbol associated with your …