Personal Branding Interview: Don Hutson and George Lucas
Today, I spoke to Don Hutson and Dr. George H. Lucas, who are the co-authors of the New York Times bestseller, The One Minute Negotiator. In this interview, Don and George tell you why people are afraid to negotiate, what the qualities of a good negotiator are, the benefits and drawbacks of negotiation, and more.…
Personal Branding Interview: Alan Murray
Today, I spoke to Alan Murray, who is the deputy managing editor and executive editor, online, for The Wall Street Journal, and author of “The Wall Street Journal Essential Guide to Management: Lasting Lessons from the Best Leadership Minds of Our Time.” In this interview, Alan talks about how he got started in his career, …
Personal Branding Interview: Paul Sullivan
Today, I spoke to Paul Sullivan, who writes the Wealth Matters column for The New York Times, and is the author of Clutch: Why Some People Excel Under Pressure and Others Don’t. In this interview, Paul talks about what it means to be a clutch player in business, goes through some clutch scenarios, and more.…
Personal Branding Interview: Cathy Benko
Today, I spoke to Cathy Benko, who is the Vice Chairman and Chief Talent Officer at Deloitte LLP, and the co-author of The Corporate Lattice: Achieving High Performance in the Changing World of Work. In this interview, Cathy talks about the changing workforce, what the corporate lattice is, how to establish your personal brand when …
Are You “Paralyzed by Potential?” Get Over It!
Many potential authors remain potential authors not because they don’t have ideas or can’t write, but because they’re paralyzed by potential; they never write a personal brand building book because they are so trapped by what they could write that they never get started and finish their book.
When you’re trapped by potential, you never …
Personal Branding Interview: Nick Friedman
Today, I spoke to Nick Friedman, who is the President and Co-Founder of COLLEGE HUNKS HAULING JUNK, the largest and fastest growing US-Based Junk Removal Franchise Opportunity. He recently co-authored his first book called Effortless Entrepreneur: Work Smart, Play Hard, Make Millions. In this interview, Nick talks about his new book, what it means to …
Personal Branding Interview: Tamara Keith
Today, I spoke to Tamara Keith, who joined NPR in 2009 as NPR’s newest business reporter, covering the latest trends in housing and consumer spending to new developments in the ongoing financial crisis. She also hosts and produces “B-Side Radio,” an hour-long public radio magazine and podcast. In this interview, Tamara talks about how she …
Personal Branding Interview: Jim Kouzes
Today, I spoke to Jim Kouzes, who is the one million copy bestselling author of The Leadership Challenge, and author of his latest book The Truth about Leadership: The No-fads, Heart-of-the-Matter Facts You Need to Know. In this interview, Jim talks about the myths of leadership, proven leadership practices, and more.
What are some myths…Personal Branding Interview: Zac Bissonnette
Today, I spoke to Zac Bissonnette, whowrites about personal finance for DailyFinance.com, and is hte author of Debt-Free U: How I Paid for an Outstanding College Education Without Loans, Scholarships, or Mooching off My Parents. In this interview, Zac talks about his book, why a brand name education might not be the best solution, and …
Personal Branding Interview: Mary C. Gentile
Today, I spoke to Mary C. Gentile, who is a Senior Research Scholar at Babson College and author of Giving Voice To Values: How To Speak Your Mind When You Know What’s Right. In this interview, Mary talks about brand integrity, the benefits of having a personal brand, personal branding risks, and more.
What do…