Personal Branding Interview: Jaye Fenderson
Today, I spoke with Jaye Fenderson, who is a college advice columnist for Seventeen.com and the author of Seventeen’s Guide To Getting Into College. We’ve spoken a lot about the economy and it’s impact on employment, as well as tips that regular job seekers can use to get ahead in these tough times. In this …
Personal Branding Interview: Charlene Li
Today, I spoke with Charlene Li, who is the bestselling co-author of Groundswell, an ex-Forrester executive and now a full-time consultant, blogger and speaker. For the past few months, I’ve been really digging down and examining the role of a personal brand within a corporate brand and now, with Charlene’s help, we have a great …
Personal Branding Interview: Laura Ries
Today, I spoke with Laura Ries, who is an expert on marketing and building brand strategy, and is the best-selling author of some of the nation’s most respected branding books, including her latest called War In The Boardroom. In this interview, Laura talks to us about how there is a struggle between marketing and management, …
Personal Branding Interview: Steve Farber
Today, I spoke with Steve Farber, who is the president of Extreme Leadership and author of the new book Greater Than Yourself: The Ultimate Lesson of True Leadership. In this interview, Steve talks about helping other people instead of self-promotion, why personal brands don’t scale, his leadership cycle theory, and networking.
A lot of people…Personal Branding Interview: Julia Angwin
Today, I spoke with Julia Angwin, who works for the Wall Street Journal and is the author of Stealing MySpace. In this interview she talks to us about her new book, the story of MySpace, how it compares to Facebook, and if MySpace is safe for kids.
What is unique about the story of MySpace?…Personal Branding Interview: Nick Corcodilos
Today, I spoke with Nick Corcodilos, who is the host of Ask The Headhunter and author of Ask The Headhunter: Reinventing The Interview to Win The Job. As a headhunter with years of experience, Nick reveals a lot of very interesting information to us in this interview. He talks about what he uses to source …
Personal Branding Interview: Steve McKee
Today, I spoke to Steve McKee, who is a marketing expert, BusinessWeek.com columnist and author of the new book, When Growth Stalls. In this interview, Steve talks about how companies can sustain growth during the bad economy, and how people can develop their careers. Steve shares research from his book and then talks about entrepreneurship.…
Personal Branding Interview: Lewis Howes
Today, I spoke with Lewis Howes, who just published his own book on LinkedIn called LinkedWorking and is famous for his high aptitude as a LinkedIn user. He knows all the ins and outs of building LinkedIn groups and has leveraged the power of these communities to starts events with thousands of attendees. In this …
Personal Branding Interview: Marshall Goldsmith
Today, I spoke with Marshall Goldsmith, whose been featured on this blog before and in the current issue of Personal Branding Magazine. Marshall is a huge advocate for personal branding, as he’s spent his career building the brands of Fortune 500 CEO’s. His latest book is called Succession: Are you Ready and in this interview, …
Personal Branding Interview: Howard Gardner
Today, I spoke with Howard Gardner, who is a professor at Harvard Graduate School of Education, has authored over twenty books, and is best known for his theory of multiple intelligences. In this interview, we discussed Howard’s latest book called Five Minds for the Future. Howard goes over what the five minds are, an example …