Category: Book Reviews

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewLifestyle & Habit BuildingmanagementRelationships & Personal Growth

Personal Branding Interview: Ken Blanchard

Today, I spoke with Ken Blanchard, who is one of the most influential leadership experts in the world, an bestselling author multiple times over, a world famous speaker and author of the new book, Helping People Win At Work.  In this interview, Ken discusses how employees can win at work, the training and development employees …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewLifestyle & Habit BuildingNetworkingRelationships & Personal Growth

Personal Branding Interview: Keith Ferrazzi

Today, I spoke with Keith Ferrazzi, who is the New York Times bestselling author of Never Eat Alone, one of the most connected individuals on planet earth and his new book is called Who’s Got Your Back.  In this interview, Keith gives us some of the bigger ideas in his new book, such as how …

Book ReviewsBrand Identity & Self-DiscoveryCorporate BrandingRelationships & Personal GrowthSocial Media

Personal Branding Interview: Tamar Weinberg

Today, I spoke with Tamar Weinberg, who is the community manager at  Mashable, and author of the new book The New Community Rules. She also just had a baby! In this interview, Tamar discusses social media tools for business purposes, blogging and microblogging, explains how important it is for companies to join the conversation online …

Book ReviewsBrand Identity & Self-DiscoveryeBrandInterviewRelationships & Personal GrowthReputation ManagementSocial Media

Personal Branding Interview: Clara Shih

Today, I spoke with Clara Shih, who is the author of The Facebook Era and a Salesforce.com employee.  In this interview, she discusses what the Facebook era is, how she came to write the book, what social networks mean for personal branding, and more.

What is the Facebook Era?

The Facebook Era is the technology, …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingeBrandInterviewLifestyle & Habit BuildingMarketingRelationships & Personal Growth

Personal Branding Interview: Allen Adamson

Today, I spoke to Allen P. Adamson, who  is the author of BrandDigital: Simple Ways Top Brands Succeed in the Digital World and the managing director of Landor Associates. In this interview Allen shares his wisdom of years of experience in the branding world, including a thorough explaination of the difference between advertising and public …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewRelationships & Personal Growth

Personal Branding Interview: Beth Kobliner

Today, I spoke with Beth Kobliner, who is the New York Times bestselling author of Get a Financial Life: Personal Finance in Your Twenties and Thirties.  In this interview, Beth gives some great financial advice for young adults who are completely clueless when it comes to money.

Why is a good financial education important to…
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Book ReviewsBrand Identity & Self-DiscoveryLifestyle & Habit BuildingMarketingRelationships & Personal GrowthSocial Media

Personal Branding Interview: Karen Post

Today, I spoke with Karen Post, who is a fellow branding expert, author, social media entrepreneur, speaker and businesswoman.  Karen talks about how she’s established her personal brand, while building the brands of other companies and gives some insight into how she’s created a community around her brand, while explaining the importance of brand symbols …

Book ReviewsBrand Identity & Self-DiscoveryCareer & Wealthgen-yInterviewLifestyle & Habit BuildingRelationships & Personal Growth

Personal Branding Interview: Donna Fenn

Today, I spoke with Donna Fenn, who is a contributing editor at Inc. Magazine and author of an upcoming book called Upstarts! Since the book isn’t coming out till August, I figured I would get the first book interview before everyone else starts harassing her.  In this interview, Donna talks about Gen-Y entrepreneurship, how it’s …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewLifestyle & Habit BuildingMarketingPositioningRelationships & Personal Growth

Personal Branding Interview: Andy Nulman

Today, I spoke with Andy Nulman, who is the author of Pow! Right Between the Eyes: Profiting From the Power of Surprise.  In this interview, Andy explains why surprise is essential to establishing a personal brand, why standing out matters, the process of brand building, staying relevant to the times and much more.

How important…
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Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewLifestyle & Habit BuildingRelationships & Personal Growth

Personal Branding Interview: Daniel Coyle

Today, I spoke with Daniel Coyle, who is a contributing editor for Outside magazine, and a New York Times bestselling author.  His latest book is called The Talent Code, which he discusses in the below interview.  Daniel defines talent, gives some great examples of talented people, explains the attributes of talent, how he’s used his …