MYTHBUSTING: Solopreneurs Don’t Need Facebook Business Pages
When Facebook started out, it was the premier platform to share photos and personal experiences with friends. It still is with great success, but in line with keeping up with the times, Facebook is more than just a place to meet friends. Where it was uncommon to find businesses using Facebook, it is now more …
The Importance of Attending Industry Events
Many people skip attending industry events unless they are required to. They usually underestimate the importance of these kinds of events. They find excuses not to attend such as “I have a very important meeting that day” or “I am very busy during that time” or “the ticket prices are expensive.”
You shouldn’t wait until …
Five Phone Calls You Need to Make This Week
I hate my phone. After 14 years in sales, spending a couple hours each day on the phone with customers, I try to avoid it whenever I can. I prefer text and email.
But the phone is still the best, most effective, most efficient means of communication I’ll ever hold in my hand. Rather than …
Why Personal Connections Matter & Can Get You Hired
Personal connections land jobs. Everybody knows that. Hence, “It’s not what you know, but who you know.” Indeed, in surveys, it’s typical for roughly half of employees to say that they found their job through a friend, family member, or other type of social network contact. But not all connections are likely to be equal. …
Job Seekers – Be Found And Promote Your Personal Brand
One of the most important things you can do as a job seeker is to position yourself to be easily found online by recruiters and employers. To do this it’s important to build your online personal brand and visibility. When a recruiter/employer types your name into Google what do they find? Try it yourself.
6…The Art of Connecting Genuinely via Social Media
Building a following for your personal brand via social media requires not only expertise and a point of view, but also the ability to be perceived as genuine in your interactions. Many people attempt to build a brand on social media only to spout off statistics or opinions, without taking the time to truly connect …
4 Clichés To Remove From Your Personal Brand
Are you a self-proclaimed social media guru? Do you consider yourself a people person? If so, you’re about to learn some important lessons about personal brand management.
You’ve probably been told to avoid clichés as much as possible throughout your job, writing, and social media, right? Although most people can relate to the majority of …
Most Wonderful Time of the Year…
It’s the most wonderful time of the year – or Andy Williams would like you to believe. For many, the upcoming holiday season is a wonderful time of the year – for those who are in a job hunt, it can be the most stress-inducing, dreaded, would-rather-skip-it time of the year. With those holiday greetings …
How Your Brand Changes After Graduation
Entering the world after graduating college can be scary. There are so many new things to worry about, the biggest of which is landing your first job. One way to make that burden a little easier on yourself is to amp up your personal brand.
When you make the transition from college student to recent …
The #1 Killer of Job Hunting Success? Networking!
On the 19th floor of a Century City tower in West Los Angeles on a Tuesday evening in late summer, 200 people swarmed into a multi-national law firm to “network” with the CEOs of companies and funding sources gathered in another “tech conference.” Attendees who parked in the building were about to have a nasty …