Get Help Self-Publishing A Book To Build Your Personal Brand
If you’re an entrepreneur looking for ideas and help in writing and self-publishing a book to build your personal brand: Joel Friedlander’s A Self-Publisher’s Companion: Expert Advice for Authors Who Want to Publish from TheBookDesigner.com is an excellent starting point.
A Self-Publisher’s Companion is an uncommonly useful book about self-publishing from several perspectives:
Decades of…Tips For Writing A Brand-Building Book From Gamestorming
Gamestorming: A Playbook for Innovators, Rulebreakers, and Changemakers, by Dave Gray, Sunni Brown, and James Macanufo, offers numerous lessons and tips for business professionals who want to write a book to build a personal, or corporate, brand.
Gamestorming’s success speaks for itself
Gamestorming appeared less than a year ago–during July, 2010. It currently is among …
Using Evernote to Write Your Brand Building Book
More and more, I’m using Evernote as a writing tool during the 4 steps involved in getting published–or self-publishing–a brand-building book: Planning, Writing, Promoting, and Profiting.
Profit from the cloudEvernote is an excellent example of cloud computing, where files are stored online, on remote servers. Evernote users can create and save notes and notebooks …
How To Promote Your Brand-Building Self-Published Book
In response to Jason and Victor’s comments about last week blog post, Introducing an Even Easier Way to Write Your Book, I’d like to share some of the ways you can promote your brand-building ebook or self-published print-on-demand book.
The following ideas are presented with the caution that they are ideas, or options; not a …
Introducing an Even Easier Way to Write Your Book
During the past few years, many first-time authors have used blogs as starting points for writing books that created strong personal brands.
As he described when I interviewed him, soon after Garr Reynold’s began his Presentation Zen blog, it attracted the attention of several publishers, leading to his best-selling Presentation Zen series of bestselling books, …
Look for New Ways to Profitably Sell More Books
Explore opportunities to extend your personal brand and profitably sell more books by looking beyond the obvious, i.e., traditional retail bookstores and sales directly through your own website.
There’s a world of opportunity waiting for you in special sales and specialty markets.
Special sales refers to selling case-lot quantities of books to firms and associations …
Writing a Book to Build Your Brand
The biggest challenges new authors face when writing a brand-building book is the need to organize their ideas, followed by the need to track their progress and maintain their enthusiasm.
Here’s a simple, affordable set of low-tech organizing tools that will pay big dividends as you write your first brand-building book…tools that you continue to …
Lessons in Personal Branding from Jeopardy!, IBM, & Watson
On Jeopardy! last week, Ken Jennings and Brad Rutter, the two all-time top money earners squared off in a one million dollar championship against Watson, a new IBM computer designed to respond to spoken questions.
IBM was looking for a dramatic way to enhance their brand–already riding high after defeating the world’s greatest chess players …
Choosing the Right Price for Your Brand-Building E-Book
Today’s self-published authors have more control over the selling price of their books than ever before.
As a result, choosing the right selling price has become a critically important task for authors writing and publishing books to build their personal brands.
After deciding on the title and topic for their brand-building books and e-books, self-published …
How Buying a Kindle Helps You Build Your Brand
One of the first steps anyone interested in building their personal brand by self-publishing an e-book should take is to purchase an Amazon.com Kindle e-book reader.
I’m not saying that from an Amazon affiliate point of view. I’m simply recommending the Kindle based on the new perspective you’ll gain from living with a Kindle and …