Author: Crystal Washington

Crystal Washington is a social media marketing strategist, speaker, co-founder of Socialtunities—a social media instruction brand that trains Gen Ys-Boomers on the strategic use of social media, and the author of The Social Media WHY: A Busy Professional’s Practical Guide to Using Social Media. She is hired by corporations and associations around the globe to provide keynotes, workshops, and webinars.
Career DevelopmentCareer ResourcesWorkplace Success

Do Less and Get More Business Results in 2014

If you’re reading this blog post, you likely have lofty business resolutions in 2014 but a fixed amount of time to make them happen. A recent study from the University of Scranton states that just 8% of people actually accomplish their New Year’s Resolutions. You, like most Americans, have likely overcommitted. Statistically, you will more …

Career DevelopmentNetworkingSkill Development

Ensure Potential Connections Accept Your Connection Requests

If you’re using social media for businesses, then you likely want to not only connect with existing friends and colleagues, but also identify and connect with new influencers, potential clients, etc. While social media gives us access to people in key positions, and around the world, there is one fact that anyone with the goal …

NetworkingSkill Development

Become an Industry Rock Star with Twitter and Instagram

One of the easiest ways to grow your following as an industry expert quickly is through leveraging social networks, specifically Twitter and Instagram, during major industry events. Are you a member of an association? Whether you’re a newbie or an association veteran, leveraging hashtags can quickly turn you into the event’s superstar.

Older, more established …

Career DevelopmentLifestyle & Habit BuildingRelationship Networking

How to Place a Value on Your Brand

Many professionals and business owners find it extremely difficult to assign value to themselves and their brands. For some reason, in many peoples’ minds, discussing money “cheapens” relationships.

I recently observed a conversation between several Facebook friends who are business owners. The conversation started when a friend with a growing business, already boasting celebrity clientele, …