Do You Have an Ethical Personal Brand?
Today, I spoke with Bruce Weinstein, who has successfully branded himself as “The Ethics Guy.” He has his own column for BusinessWeek.com and has written many books on this topics. Bruce reminds us how important it is to stay ethical in all that we do, online and offline. I think this is a really important …
The Real Way to Get a Job Using Social Media Revealed
Originally published in 2008. Updated in 2025 as part of the Personal Branding Blog relaunch under Brown Brothers Media.
The question everyone is asking right now is “how do I get a job”? This is the wrong question to ask yourself because it forces you to apply to positions that aren’t the best-fit for your …
Work’s a Bitch and Then You Make it Work!
Today, I spoke with Andrea Kay, who is one of the nations most well-known and respected career experts. We discuss why people don’t like work, kill the myth of work/life balance and discuss various tips you can use to turn your passion into money! Andrea is here to give you hope, despite the bad economy …
What Would You Differently if You Were in College Again?
From time to time, I get asked certain questions that I think could benefit a larger audience. Many of my blog readers are still in college right now, so I figured today would be the perfect day to go through two questions, so you can think about them this weekend. If you, like me, are …
Interview with NY Times Bestselling Author Ori Brafman
Today, I spoke with Ori Brafman, who is the New York Times bestselling author of Sway. We spoke about how people are swayed to make the wrong decisions, what influences our professional and personal lives and “value attribution,” which is how much value your employer places on your head. I hope this conversation sways you …
Nombray Offers a Solution to Unify Your Web Presence
Many of you are flustered with your web presence right now and are trying to make sense of it, as well as manage it. The problem is that it’s hard for people to understand your personal brand, when it’s scattered throughout the web.
A first impression on the web is equal to the website someone …
Network Smarter to See Faster Personal Branding Results
Today, I spoke with Liz Lynch, who is a networking-a-holic and the author of a book about networking. I always say “make your life one big networking event,” and Liz helps us figure out how to network online and offline, even if we’re lazy and hate the word “networking.” Liz will give you a sense …
A Personal Brand is Demolished by Being Selfish Instead of Useful
It is very rare for me to single people out for bad personal branding, especially when I made mistakes when I first entered the blogosphere a few years ago, such as spamming the press/bloggers and leaving self-promotional comments on blogs. Those days are over and by learning from mistakes, it’s helped me teach you how …
It’s a Long Career and a Small Corporate Community
Today, I spoke with Anne Fisher, who is a senior writer at Fortune and the face behind the “Ask Annie” column at Fortune.com. We discuss a lot of important workplace themes, such as office politics, how the workplace has changed in the past decade, the real way to get a job and what to do …
5 Tips for Networking With People Who Are More Successful Than You Are
Originally published in 2008. Updated in 2025 as part of the Personal Branding Blog relaunch under Brown Brothers Media.
It’s very challenging to network with people who are more successful than you are. I’ve been able to do this over the course of the past few years pretty successfully. I’ve spoken with over 70 successful …