How to Use Free Video to Build Your Personal Brand
Got video? If you have a microphone attached to your computer, and know how to put together a 5 or 6 slide PowerPoint presentation, you can use free video to build your personal brand and market and sell your book.
It’s that easy! I can prove it. I went from 0 to 60 in one …
Death By Facebook: The BP Story
The same website that fostered a social movement bringing Betty White to Saturday Night Live is now bringing BP to its knees, as an ongoing battle with bad publicity is exemplified through the power of Facebook. The oil spill in the Gulf is being called the worst in American history — bringing frequent association with …
How to Not Burn Bridges When You Resign
As the job market bounces back, top talent is moving on from organizations that treated them less than fair during the Great Recession. Regardless, my policy is to never burn a bridge if you can help it. Is it possible to resign on good terms? Absolutely!
Remove emotion from the situationEasier said than done, …
Personal Branding Interview: Chuck Martin
Today, I spoke to Chuck Martin, who is a New York Times business best-selling author, noted researcher, speaker and business strategist. He is the author of seven business books, including most recently, Work Your Strengths. In this interview, Chuck talks about working your strengths, what executives skills are and how they can make you more …
Twitter Personal Branding Q + A #7
Responses to recent tweets by people about personal branding and Gen-Y, Twitter, presentations and lack of focus.
Rene LeMerle, @ReneLeMerle, twittered: do Gen Y care about their personal brand? the more i delve, the more i feel this building of personal brands is a gen x and older phenomenon
Jacob Share, @jacobshare: I don’t have …
The Danger of Becoming Complacent
I am reading the book Only the Paranoid Survive by Andrew Grove (Co-founder of Intel). In the book he talks about the inertia of success and how in some ways… it can lead to the defeat of your business and personal brand in the long haul.
The ongoing searchWe are all searching for success …
Personal Branding Interview: Joel Stein
Today, I spoke to Joel Stein, who writes for Time Magazine, and has appeared on VH1’s “I Love the Decade You Tell Me I Love,” HBO’s “Phoning It In,” Comedy Central’s “Reel Comedy” and E! Entertainment’s “101 Hottest Hot Hotties’ Hotness.” In this interview, Joel talks about how he’s crafted his personal brand, remained authentic, …
Word of Mouth 2.0 – “Personal References” by Google
When I started Vizibility last year, we hired accountants, lawyers and other professionals to help us get the business going. Very few of us choose a lawyer or doctor or Realtor or [fill in the blank] based solely on the company’s television ad or website or phone-book ad or referral alone. We may start with …
Personal Branding Interview: Clay Shirky
Today, I spoke to Clay Shirky, who teaches at the Interactive Telecommunications Program at New York University, is the bestselling author of Here Comes Everybody, and the author of Cognitive Surplus: Creativity and Generosity in a Connected Age. In this interview, Clay talks about his latest book, how technology is changing the workplace, social network …
Personal Brands: Stick It
If you were a bumper sticker, what would you say for all the world to see, as we drive by you stuck on a fender?
Would you tell us to give peace a chance?
Would you tell us you’re a fan of mixed martial arts?
Would you boast your kid made honor roll?
Would you …