Video Games: Building a Brand Outside of the Basement
Today’s post is written by T.K. Brown.
An industry once associated with introverts and basement dwellers has finally ascended from the underground and into the light of mainstream media. For outsiders, this may have come as a surprise, but for those who are close to the industry, the transition was inevitable. Gone are the days …
Intelligent Laziness: Choosing Quality over Quantity
This is the final part of my series on Why Your Personal Brand Needs a Mindset Shift. You can read the other posts in this series here: Part One: Your Personal Brand Needs a Mindset Shift Part Two: Normal is Not Enough and Part Three: Answer the Why! **********************
I hear from job seekers on …
Network Like You (Should) Date.
All too often, networking events feel like going to a bad singles’ mixer. There’s always that one guy racing around the venue, collecting contact info like it’s a contest. Or that one woman you just met who asks invasive premature questions about your work trying to decide if you’re the “one” (who can help her …
Don’t Fall For The “I Know People” Trap
There are many different types of potential clients you’ll come across and there will come a time where, if the discussions turn serious enough, you’ll enter what should be a negotiation phase for your services.
However, there are certain prospects who aren’t negotiating as much as playing games and it’s important to separate these pretenders …
Writing Your Personal Brand Bio When You Change Careers
How do you redefine yourself professionally when you’ve spent several years getting it down pat the first time?
Timothy Brandt posed that question — sort of — to me and my Branding Yourself co-author Kyle Lacy last week on Twitter.
How can I start my IT bio when I received experiences from business positions?
For …
The New Science Of Social Media
Since social media became an integral part of our personal and professional lives, we have witnessed a gradual shift from a more or less spontaneous and intuitive use towards a decidedly more clinical and rational approach. This process had been anticipated by analysts and experts and was after all to be expected given the upsurge …
Making Fan Focus Manageable
As an athlete, the sheer size and diverse nature of your fan base can seem intimidating but like any big project it becomes more manageable once you break it down. By categorizing your fans into groupings, you can better strategize on how to engage as well as grow your overall base.
Sports fans most often …
‘Online Applications ONLY’: A ‘Lose-Lose’ Proposition for All!
In last week’s posting (Corporate America: Your Hiring Processes are Branded as “Broken”!) I pointed out the tremendous disconnect that exists today between job seekers and the companies that seek to hire them because of certain current hiring processes in corporate America. In this week’s posting I am going to examine one of those processes …
Are You Using The Right Words For Your Brand?
Are you using the right words to build your personal brand in your resume, marketing materials, and social media updates?
Often, there’s a disconnect, or gap, between the words used in resumes, marketing materials, & day-to-day social marketing, and the personal brand an individual is trying to build.
Personal brand building is impossible if you’re …
Interview Rejection To Selection
People unfamiliar with sales techniques usually become depressed by interview rejection and then lose momentum for continuing in their search for employment. From a typical salesperson’s perspective, rejections are not necessarily bad particularly when used as valuable learning lessons. BUT the seasoned sales professional, with a smile on her face, will mentally say, NEXT!
Early …