Writing Your Personal Brand Bio When You Change Careers
How do you redefine yourself professionally when you’ve spent several years getting it down pat the first time?
Timothy Brandt posed that question — sort of — to me and my Branding Yourself co-author Kyle Lacy last week on Twitter.
How can I start my IT bio when I received experiences from business positions?
For …
The New Science Of Social Media
Since social media became an integral part of our personal and professional lives, we have witnessed a gradual shift from a more or less spontaneous and intuitive use towards a decidedly more clinical and rational approach. This process had been anticipated by analysts and experts and was after all to be expected given the upsurge …
Making Fan Focus Manageable
As an athlete, the sheer size and diverse nature of your fan base can seem intimidating but like any big project it becomes more manageable once you break it down. By categorizing your fans into groupings, you can better strategize on how to engage as well as grow your overall base.
Sports fans most often …
‘Online Applications ONLY’: A ‘Lose-Lose’ Proposition for All!
In last week’s posting (Corporate America: Your Hiring Processes are Branded as “Broken”!) I pointed out the tremendous disconnect that exists today between job seekers and the companies that seek to hire them because of certain current hiring processes in corporate America. In this week’s posting I am going to examine one of those processes …
Are You Using The Right Words For Your Brand?
Are you using the right words to build your personal brand in your resume, marketing materials, and social media updates?
Often, there’s a disconnect, or gap, between the words used in resumes, marketing materials, & day-to-day social marketing, and the personal brand an individual is trying to build.
Personal brand building is impossible if you’re …
Interview Rejection To Selection
People unfamiliar with sales techniques usually become depressed by interview rejection and then lose momentum for continuing in their search for employment. From a typical salesperson’s perspective, rejections are not necessarily bad particularly when used as valuable learning lessons. BUT the seasoned sales professional, with a smile on her face, will mentally say, NEXT!
Early …
3 Ways To Implement Your Personal Brand Offline
For most professionals, personal branding thrives online. Through juggling social media profiles, managing reputation, creating content, and securing our sites, we may forget that personal branding can also be done in person – and can be just as effective, if not more so.
Attending an industry event, association meeting, or even a professional cocktail hour …
20 Questions Smart Employees Ask Themselves
These 20 questions cover five key areas that are critical to your accurately evaluating how well you’re doing at work. Your answers (or score) predict whether you’re likely to be promoted, fired or kept simmering in the same spot for years to come.
Score each question on a scale of 1-10 (10 = AWESOME). Add …
How To Really Impress During A Job Interview
Next to a root canal appointment, few things in life are as nerve inducing as the job interview. In this day and age, the face-to-face interview is typically the first time a prospective employee will speak to an actual person. This “actual” person literally has your career in the palm of their hand. They will …
7 Keys to Moving Your Brand
7 Keys to Moving Your Brand Where You Want It To Go!
There is no such thing as an overnight success! Just look at the bio’s or stories of just about any successful small business, entrepreneur, author, journalist or media personality.
They all started somewhere and moved their business and brands in the direction they …