Communication & NetworkingRelationship Networking

Bootstrapping the Buzz of Your Personal Brand

I recently had the opportunity to be interviewed about Personal Branding in a way that’s smart and budget friendly.

I’m thrilled to give Personal Branding Blog readers first listen to the interview! Plus, I’ve included the transcript below.

As always, your comments and feedback is where some of the best lessons and insights occur so …

Job SearchLifestyle & Habit BuildingNetworkingRelationship Networking

Your Online Brand: LinkedIn, or Just another Pretty Facebook?

Social media is all the rage. Even Fortune500 companies, who are always on the trailing edge of technology, are getting into it. How about you? Is your personal brand supported well by your social media footprint and activities, or not? There are dozens of social media sites, but I will be limiting this post to …

authors cornerCommunication & NetworkingRelationship NetworkingSound Branding

Evaluate Your Personal Brand Building Progress at Midyear

With July 4th behind us, this week is the perfect time to review your progress achieving your 2013 personal brand building goals and progress.

Evaluation plays an important role in any sound branding strategy; it provides an opportunity to monitor your progress and make changes where appropriate.

Here are some questions to ask yourself as …

Communication & NetworkingLifestyle & Habit BuildingRelationship Networking

Eliminate the Negative in Your Personal Brand

Most people dwell on what’s wrong. It’s just a human tendency to discount the positives and accentuate the negatives, whether you’re discussing your childhood, your high school experience or the last job interview (where they failed to see your greatness).

The craziest negativity in personal branding is when you speak about yourself and your experiences. …

Public RelationsRelationship NetworkingReputation ManagementSocial Media

Three Tips for Handling a Social Media Brand Crisis

One of the most amazing benefits of leveraging social media is the ability to gain momentum behind a concept or brand. The corresponding negative is damaging publicity and untrue information can also spread quickly and gain traction.

Most professionals are wholly unaware of how to handle a social media crisis for their personal brand or …

Brand Yourself AsCommunication & NetworkingRelationship Networking

Differentiation is Easy, Once You Set Your Own Standard

When Dan Schawbel initially invited me to be a contributor on PersonalBranding.com I was honored but also confused about how a leadership and workplace communication expert could add value here. So, before accepting I took time to assess how I wanted to position my contributions.

I realized that personal branding comes down to how and …

Lifestyle & Habit BuildingRelationship NetworkingReputation Management

Imposter Syndrome

The other day I was speaking with a colleague about Impostor Syndrome. In short, Impostor Syndrome is a psychological phenomenal where individuals cannot internalize their accomplishments. We shared stories of clients who were very successful but lacked confidence in their abilities to be successful. The clients could not credit their success to their talents and/or …