Four Tips for Acing Your Job Interviews
I spoke to a career group last weekend and my speech was titled Seven Critical Career Questions. The questions covered topics that ranged from choosing a profession to improving your interview results. I want to share what I told them about interviewing in this blog post.
As I mention in Chapter 14 of Fast Track …
What Millennials Seek, Desire in an Employer
I just read an interesting article online entitled, Stop Treating Millennial Employees Like Enigmas, written by Sara Roberts and Michael Papay and featured on Fastcompany.com.[1] As the title suggests, the article focuses on how businesses can best utilize the skills and talents of Millennials, generally defined as that 80-million-strong cohort born between 1977 and 2000, …
Networking Not Working? Perhaps You Are Undesirable.
There are people that others are sincerely delighted to see. And, there are people who are avoided. The undesirables.
You’ve seen it at a networking event. Everyone’s eyes suddenly become busy gazing at the dip, pictures on the wall or anything that will prevent them from making eye contact with that person. Or, if they …
Recover from Error with Sales Strategy
Sadly, awkward attempts to recover from errors made usually lead to embarrassment, and many times, loss of the sale.
It is how you respond to the errors that make the biggest difference for saving the day. And, it is your reaction to the incident that defines your personal brand in the moment. Prospective clients will …
7 Ways to Enhance Your Personal Brand’s Video Presence
Visual content has quickly become the center of attention in marketing, with micromedia often stealing the spotlight thanks to platforms such as Vine, Instagram and Pinterest. At this point, incorporating the same kind of media into your own content strategy is downright essential. This doesn’t just include images, however. Videos are just as important – …
Are You Stupid Talking?
Turns out you are what you talk about.
If you fat shame yourself, then your brain lays down a new set of neural pathways to ensure you feel fat – even if you aren’t. Then, as you repeat your so-called problem to your friends or yourself, you develop even greater dissatisfaction with your body. The …
Invest in Your Employees for a Successful Business
If you want your business to be successful, it is essential to invest in your employees. When people feel being valued, they work harder and generally, do the best they can. Otherwise, the turnover rate increases, the productivity of your business drops and as a result, the costs increases faster. Therefore, if you want your …
Building Trust in Business
We live in a world in which consumers expect more. Not just more service, but more personal engagement with the companies they do business with. When they Tweet about a problem to a company, they expect a response. When a company offers a guarantee, consumers expect companies to honor that. In return, consumers are loyal …
Preserving Your Personal Brand when Dealing with Negative Reviews
For a small business working hard to an entrepreneur trying to strike out on their own, your personal and professional reviews can make or break you. A good reputation is invaluable. A lot of consumers today use online resources to find reviews of products and services before making a purchase decision. A bad review on …
Get More Visibility for Your Personal Brand with Pinterest and Instagram
A great social media marketing strategy for your brand is essential to building an audience online. If you really want to stand out there are two big social networks to tap into, and these are Pinterest and Instagram.
Would you like to have more influence? Whether you are just beginning your marketing strategy or need …