How to Sell Your Big Business Idea
It’s hard to imagine a world without ideas, without innovation and without the charismatic presenters who are seemingly in possession of the Secret to Success. While it is true there are degrees between effective and ineffective communication, the art of selling a foreign concept to others is a skill that can be learned.
Most realize …
When Your Personal Brand is Too Good? Too Bad!
Talk about the power of a personal brand! Angela Ahrendts reputation is worth more than nearly any NBA star, the president of any country, and even Tim Cook – the CEO of Apple, where she now works.
“Apple’s newly-recruited head of retail was paid more than $70 million in her first year with the company …
Healthy Office Snacks that Increase Your Productivity
It can be difficult to eat healthy when you are stressed out or bored. However, do you know that what you eat during the day affects not only your weight but also your productivity? Snacks with high fat or high sugar such as chips or candies will make you sleepy and don’t give you enough …
Fostering Teamwork Mis-Understood By Most Small Business Owners
While having lunch with the CEO of a small not-for-profit organization looking for my help to improve their operation I was told improvement was needed in the area of “teamwork.”
She told me, “we need to get people working together more like a team. Right now everyone just works in their own silos.”
I was …
A Cowboy’s Personal Branding
In business (and in Washington D.C.), too often a courageous-think-and-act-outside-of-the-box individual is pejoratively labeled a cowboy. As if being a cowboy is a bad thing! Whoa! That’s exactly what I want on my team.
Why? Because I know cowboys — real cowboys. They are about inspiration not regulation. They don’t worry about rules but rather …
The Complexities of Entrepreneurial Selling
Find the Right Meme that Fits Your Personal Brand
Creating graphic memes with quotes is a good way to encourage conversation and shares on social media. Having a standout visual marketing strategy is an important part of building your personal brand’s visibility; and, it’s important that you have a message match.
There are many popular online tools today that take the guesswork out of …
Is Barter Ready for a Comeback?
Have you ever traded for something?
Perhaps it was a stick of gum in elementary school.
Perhaps it was for someone to mow your lawn or paint your house or perhaps do your homework.
Barter is ready for a comeback.
bar·ter ˈbärdər/
The exchange (goods or services) for other goods or services without using money.…
The Small Business People Puzzle, Part 2
In my first post in this series titled Big Challenges for Small Business Owners, three important areas for small business success were outlined: people, finances, and time. In the second post titled The Small Business People Puzzle (Part 1), we discussed finding, attracting, selecting, and on-boarding the “right” employees. In this post, we need to …
4 ‘Never-Fail’ Negotiation Tips from an Expert
EDITOR’S NOTE: Last week’s post (What’s Usually Negotiable in Job Offer, What’s Not) focused on four elements of the typical job offer that usually are open to negotiation (salary, starting date, vacation days and relocation reimbursement) and three elements that rarely if ever are open to negotiation (insurance benefits, company retirement plans and paid time …