Tag: podcast

InterviewMedia BrandingPersonal Brandingtv

Video Presentations: One Easy Way to Keep Them Watching

Audiences make snap judgments about anyone on camera. Viewers immediately assume someone is hostile if they look slightly angry. A confused look can come across as dopey. A blank face looks snooty or boring. That’s because video amplifies every facial expression—and often viewers don’t stick around to find out if their first impression was wrong. …

magazinePersonal BrandingPodcastsSocial Media

Media Comparison and Strategy: Blog, Podcast, Magazine & Book

As a blog owner, podcaster, magazine publisher and soon to be book author, I’ve learned a lot about media creation, distribution, marketing and branding. Today I would like to discuss differences, benefits and how to build and market each type. I firmly believe that various media supports each other and that with the proper combination, …