11 Qualities Your Personal Brand Should Convey to Employers
How important is the personal brand of your key hires? What do you look out for (bad or good)?
The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program …
11 Things Your Logo Designer Should Know About Your Brand
What one thing should I tell a designer about my brand before commissioning a logo?
The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of …
You Can’t Control How Lucky You Are
You can’t control where you were born. You can’t control when you were born. You also can’t control what natural intelligence you are born with. However, there are some things you CAN control. You can control how hard you work.
You Can’t Control How Lucky You AreThere is a common line of thinking that …
Networking Your Personal Brand
If you want to grow your contacts and business, then networking is the best way to do so. Keep in mind that networking isn’t a quick fix for sales, though; it’s an investment in getting to know other people. As marketing coach and author John Jantsch put it, “It’s never about the sale, it’s always …
Would YOU Open Your Job-Prospecting Emails? Not Likely!
If you’ve been on a job search recently you already know that today it is rare indeed that a hiring manager, Human Resources professional or a “headhunter” ever answers his or her telephone. More likely, you encounter voice mail, leave a message (or messages!), then wait and wait and wait for a call-back, which may …
How to Create Your Next Great Career Opportunity
Earlier this year, I was approached by a successful thirty-something director level who was nearing his fourth year of employment in a multi-billion dollar Atlanta company. As is true of many high achievers who don’t want to settle for less than they deserve, he wanted to find a better, more challenging job in which he …
How an Informational Interview Can Lead to a Job
The real danger hovering over the heads of some people in transition is the fact that they’re headed toward a cul-de-sac and don’t even know it. More and more articles point out that the business world is changing rapidly; new jobs are being created; and some old jobs are fading away. Regrettably, the jobs being …
Quickly Publish on Kindle to Improve Personal Brand
The popularity of e-readers and devices like Nook and Kindle have made it easier than ever to publish a book. What once took months, even years to accomplish, now can be done in just a matter of weeks, or even days.
In addition to the (undeniable) thrill of seeing your name on the title page, …
Moving from Free Services to Paying Clientele
Entrepreneurs just starting out in business are frequently asked to provide free services. Once the shock of the request subsides, and, as you dig deeper to uncover all of the ramifications, a positive side may be seen. But this is true, if, and only if, you will be addressing your desired prospective clientele.
When you …
5 Questions to Ask When Defining Your Personal Brand
Whether you’re an accountant, entrepreneur, or writer, any type of professional can benefit from building a personal brand.
When creating your personal brand, the most important (but most difficult) step is to define yourself as a professional. Your personal brand isn’t just something you use to market yourself to employers or other professionals; it’s who …