The Healthier Side of Modeling: An Interview with Victor Surma
[Sponsored Post: This post is brought to you by Victor Surma]
Traditionally, model and trainer Victor Surma has known the modelling industry as a cut-throat, unhealthy atmosphere where young women are forced to maintain a skeletal figure , and children are conditioned to believe that what they see in the magazines is what they should …
Personal Branding Weekly – Guilty of Bad Brand Impressions?
Comment below – have you ever seen that post in a LinkedIn group asking if you would share their resume with your contacts (and then, yes, they do attach their resume)? My first question is “why should I? What have you done to compel me to speak positively on your behalf?” Just asking me to …
Focus on Benefits and Buyer Motivation to Make Sales
One mistake made by many new business owners is focusing on the features of their products or services when advertising. Having great features is important to building a successful business, but advertising features is not the most effective way to market your product or service. Consumers don’t care much about your great features. What they …
Optimize Yourself With a Mind-Body Connection
On the first day of my coach training class the instructor gave us a meditation exercise. The purpose was to be ready and present for the session. As someone coming from the high paced, left brained, hardcore technology field I was not able to appreciate it much. Noticing my breathing and the body parts seemed …
Women Who Don’t Wait in Line: An Interview with Reshma Saujani
Recently, I spoke with Reshma Saujani, the founder of Girls Who Code, a national non-profit organization working to close the gender gap in technology. Reshma is also an attorney, and in 2010 became the first Indian American woman in the country to run for US Congress (for the state of New York). In her new …
3 Ways New Grads Can Increase Job Search Luck
It’s not news that Generation Y is raked over the coals from time to time. They have been labeled as self-centered, lazy and attention-deficit-disordered. In some cases, they have been bashed for having parents who dote on them so much that they have an inflated sense of self and entitlement.
The truth is, most of …
Is Personal Branding Your Second Job?
Do you have a second job?
Today, many consider a second job to be an economic necessity.
A second job can help you afford an occasional splurge on a fancy restaurant, as well as help you save money for further education, a down payment on a home, or an investment in setting up your own …
How Five Types of Personal Brands Attract Perfect Clients
You cannot be all things to all people. As we say in marketing, find a target rich market. Lucrative markets are filled with people or companies that are suffering and have a budget to pay YOU for the remedy you’ve decided you want to offer. You simply need to show up online and on-ground where …
How to Evaluate and Negotiate a New Job Offer
You finally got the offer you have been waiting for! However, the salary is below what you are expecting. Now what? Should you accept the offer or reject it? How are you going to evaluate it? Read below and find the answers.
First of all, you should not evaluate the offer based only on salary …
Independent Contractor
A couple of days ago, I was reading an article about career management and came across the following advice:
If you want to survive and see new opportunities, “think of yourself as an independent contractor,” said CRAIG ALLEN, Creator, ‘Career Doctors’ radio show. “It does not mean you can’t be loyal to the company, but …