Viewing Prospective Employers: Mirror or Glass Door?
Face it: Most people are changing jobs more often than ever before. Some by choice, many against their wills. Average tenures, even at executive levels, are running 18 to 36 months. This steady-state churn means you are likely to be conducting many job searches in your lifetime and contemplating many new employers. If you are …
Communication Style Magnetically Attracts Your Clientele
Have you ever wondered why someone asked to connect with you? In one of two cases, you either had no interest whatsoever or you hold the other person in high esteem. Should it have been the first scenario, consider what you may change to avoid a similar new occurrence. And if excitement was yours upon …
2, 4, 6, 8: Who Do You Appreciate?
As the season of giving winds down, the next step for giving is that of sincere appreciation for others in both your personal and business life. Keep in mind that frequently, those we know will surprise us with a referral to the perfect business connection.
Prior to mid-January, make a list of all those in …
Pump Up Your Brand with These Social Media Strategies
Social media is here to stay. Now the main source of communication between customers and brands, more and more people are turning to networks for trusted reviews and information. As we enter 2014, there are several things you can start today in order to create an effective marketing campaign that pumps up your brand as …
Networking in 2014: How to Increase Your Net Worth
It’s safe to say 2014 is going to be an even more competitive year for job seekers. Employers aren’t just looking to fill open positions — they’re wanting to hire highly skilled and talented candidates who are the best fit for their company.
As you’re searching for jobs, you’re probably investing valuable time applying for …
3 Last Minute Brand Actions to Take Before the New Year
As you sit back enjoying the holiday season, possibly deciding to scale back your work load for end of the year celebrations, remember that this is the perfect time of year to prepare for those New Year’s resolutions that may include acquiring a new position, clients or building yourself as an industry expert. While most …
Make Your Email Engaging, Not Enraging
Despite the growth and influence of social media, email marketing is still an effective and affordable way to connect with your market. Email marketing helps you build rapport, share information, and make sales. However, email marketing done wrong will annoy your subscribers causing them to unsubscribe and avoid doing business with you. Here are some …
Why Your Brand Needs a Blog
In today’s competitive market, every brand should be on board with a website that is fully optimized along with an active blog in order to draw in the most prospects that can be nurtured and converted into customers.
Blogging on your topic and providing a way they can comment and voice an opinion, provides connecting …
Network During the Holidays: Light Up Your Personal Brand
We tend to get lazy over the holidays, which is one of the things that makes us enjoy this time of year so much. There’s hot cocoa, warm fires, and a little extra free time to relax. One of the last things on your mind is your personal brand.
But the winter is not an …
Ensure Potential Connections Accept Your Connection Requests
If you’re using social media for businesses, then you likely want to not only connect with existing friends and colleagues, but also identify and connect with new influencers, potential clients, etc. While social media gives us access to people in key positions, and around the world, there is one fact that anyone with the goal …