Why LinkedIn Recommendations Really Are Valuable
In a blog post titled “Requested Recommendations on Social Networks: Why I Won’t Do It“, Jeremiah Owyang weighs in against recommendations on LinkedIn. Although what he says has a lot of merit, ultimately this is an example of throwing out the baby with the bathwater.
In his article, Jeremiah sums up by saying:
I Won’t …
Success Story: Build Your Personal Brand to Land Major Clients
From time to time, I receive success stories from the Personal Branding Blog readers and those that have also benefited from reading Me 2.0, which was recently named to the New York Times job search summer reading list. The most recent and interesting personal branding success story comes from Jason VanDusen, who is the Vice …
Advanced Techniques for Using LinkedIn to Change Careers
We all know that a tough economy means you have to set yourself apart from other candidates, especially if you are changing industries or functions. Here are a couple tips for using LinkedIn to conduct research and establish contacts within the new industry you are targeting.
Industry ResearchFirst, use the search feature at the …
Be Your Own Brand Manager
You’ve written your Personal Brand Statement. You looking for a job and have sent hundreds of resumes, but no one is calling you for an interview.
Brand PromotionHave you thought of using Twitter and your Status Updates as an advertising platform for your brand? No one will know how good you are if you …
Personal Branding Interview: Jason Alba
Today, I spoke to Jason Alba, who is a good friend of mine and one of the first bloggers I met when I started out a few years ago. Jason is the founder of JibberJobber.com, as well as the author of two books, a DVD and various other projects. In this interview, Jason tells us …
Personal Branding Interview: Louise Weir
Today, I spoke with Louise Weir, who is the Marketing and Communications Manager for Career Services at London Business School. In this interview, Louise gives us advice about taking a job abroad, interviewing over the phone, some interview tips for MBA students, and ideas on how to use LinkedIn for job searching.
When seeking a…How To Create Your Personal Brand — Part 3
The first two posts in this series explored how you can begin creating your personal brand through having a few great brainstorm sessions, organizing your thoughts by creating a web, and then showed you how to create your own self-hosted blog with some great how-to videos.
This week’s post will explore how you can begin …
Right Message, No Results? Why Audience Matters and How to Find The Right One
Do you ever feel like you’re doing all the right things with networking, but you’re not getting results? I got an email recently from one entrepreneur who networks diligently, participating in a business leads group, local Chamber of Commerce meetings, and other events.
He writes: “I feel my presentation is adequately polished, I follow up …
Personal Branding Interview: Lewis Howes
Today, I spoke with Lewis Howes, who just published his own book on LinkedIn called LinkedWorking and is famous for his high aptitude as a LinkedIn user. He knows all the ins and outs of building LinkedIn groups and has leveraged the power of these communities to starts events with thousands of attendees. In this …
The Best Source of Personal Brand Success is Already With You
“It is literally true that you can succeed best and quickest by helping others to succeed.” Napoleon Hill
It’s been said that the most lucrative source of profit for most companies is in their existing customer relationships. And, that it takes more effort to get new customers than to keep your current customers happy and …