Branding Your Resume So Age Is A Non-Issue
Age and experience used to be a good thing on a resume.
At least that’s what everyone over 40 was taught.
It was a good thing until a few years ago, because age and experience gave the impression that you had already solved similar problems to the hiring manager’s priorities – since that’s what a …
Applying Through Job Boards – Effect On Personal Branding
When you apply to a job through a job board, how does it affect your personal brand?
Do you think that applying through a job board makes you look like a superior candidate?
Most candidates don’t think that it makes a difference how they apply for a job – because hiring managers hire the most …
Cover Letters – Poor Choice For Job Seeker Branding
Most job seekers use cover letters to try to differentiate themselves, but cover letters are a lousy way to differentiate yourself as a job seeker today.
Your personal brand is the first impression you give to readers.
Your personal brand is used to decide if you’re qualified or not. TheLadders’ heat mapping study of how …
AOL Email Address Brands You As Technologically Obsolete
Your email is often the first thing an employer sees about you, so it forms part of your personal brand.
Many job seekers don’t think their email address matters. These are the same job seekers who unknowingly make it difficult to be found by email address for their job search and unknowingly brand themselves unfavorably.…
Resume Botox: 9 Ways Your Resume Can Avoid Ageism
So many 40+ job seekers complain about age bias. But many 40+ job seekers don’t realize that the way their resume brands them may actually cause or amplify ageism.
I talked about this in last week’s column “Is Your Personal Brand Making Ageism Worse?“
This week, let’s discuss solutions to self-inflicted ageism, by examining ways …
Is Your Personal Brand Making Ageism Worse?
You wouldn’t brand yourself as inflexible, non-current, stuck in your ways, unwilling to adapt new skills, tired, out of touch, retired-on-the-job, unmanageable, unwilling to take constructive feedback, or overpriced … would you?
Well, you certainly wouldn’t brand yourself this way on purpose.
Yet that’s exactly what many 40+ job seekers do, without realizing it.
Could …
Why Do You Brand Yourself As A Desperate Candidate?
Few of us would brand ourselves as desperate on purpose. But many job seekers brand themselves as desperate without even knowing it.
Many traditional “tried and true” job search tactics can brand you as desperate today.
Why are tactics that used to be commonly accepted (even appreciated), now considered as desperation moves?
When the job …
Branding Yourself For A Career Change
One of the main reasons you’re having difficulties with a career change is how you brand yourself.
You’re not used to the idea that branding makes such a big difference for a career change.
The last time you changed careers, we were in a candidate shortage. Since there were candidate and skill shortages, you just …
Interview Rejection To Selection
People unfamiliar with sales techniques usually become depressed by interview rejection and then lose momentum for continuing in their search for employment. From a typical salesperson’s perspective, rejections are not necessarily bad particularly when used as valuable learning lessons. BUT the seasoned sales professional, with a smile on her face, will mentally say, NEXT!
Early …
How To Turn A Meaningless Job Into A Meaningful Career
People who work just to get a paycheck usually think of their occupation as a job.
People who love what they do for a living often consider their occupation a career.
Jobs are what you do to pay for college; careers are what you do after you graduate.
It is easy to dismiss a job …