Selling in the Summer
“Business is always slower in the summer,” is the common phrase among sales professionals and business owners from Memorial Day to Labor Day. Unless you are in the tourism business, chances are your summer months are a little slower in the way of sales. This can also be a drastic rationalization technique by professionals when …
11 Ways to Overcome Service-Based Branding Challenges
I have a service-based business. What is one branding challenge I will face that is unique to service businesses? How do I overcome it?
The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a …
Establishing An Improved Clientele
Difficult and rude clients have the ability to make you wish you never began your business. But deep down you know that’s not true; instead, you recognize a need to alter your course of action. The following strategies are written to assist you with putting wind in your sales!
1. Increase energy to make the …
Personal Branding Weekly – Are You Blowing the Referral Process?
You don’t have to be a small business owner to value referrals. Individuals, professionals, executives and job seekers can also benefit from a referral. A referral is when someone lends their reputation and credibility to you by connecting you with someone who knows, likes and trusts them or by being a third party who validates …
5 Ways Millionaires Approach Their Careers
In the majority of cases, it’s not luck that makes people money, nor is it who they know. Rather, the people who make the most money in their careers are the ones who display discipline, and who have a definitive sense of purpose and heavy duty resiliency.
The positive news is that even if you …
Should You Read this Later? When Procrastination is Good
There’s a National Association for just about anything you can think of including The Procrastination Association. As they say on their website, ‘Never put off until tomorrow what you can do the day after. If it weren’t for the last-minute, nothing would ever get done. Hard work has a future payoff. Laziness pays off NOW.’ …
3 Contexts of Communication Drive Success in Business, Life
Back in the more immature years of my adult life I would go into an emotional funk for days at a time in which I stayed as silent as I could both publicly and personally.
In looking back at those moments I felt as if I didn’t want to communicate with anyone. I was just …
Quick Hits in Developing The New Crop of Grads
With a new wave of college graduates entering the workforce over the next few weeks, employers should revisit their systems and procedures to create the most productive environments for their newest assets. Below are a few tips on how to engage and start growing your future from the first month of their career.
Perpetual Performance…Before You Ask to Connect
Before asking individuals to connect online, there are rules for engagement to be taken into serious consideration. Otherwise, instead of realizing your goal of connecting, you will turn the other party off and will be ignored.
Communicate as an equalHave you ever been approached by someone seemingly suggesting he can save your business from …
Personal Branding Weekly – How to Create Meaningful Attention
Because content has been touted as “king”, we see many spewing out loads of content thinking that is the way to draw attention to their personal brand. The question then is “any content good content?”
Twitter as an engagement toolOn Twitter, you hear the advice of “tweet 8 times a day to get noticed”. …