Tag: career strategies

MarketingPersonal BrandingPRSocial Media

Six Ways Sales Professionals Should Use Social Media

Most sales professionals I’ve encountered are using LinkedIn for business. However, few truly understand how to fully leverage sites like LinkedIn, Facebook, and Twitter. Social media is not only great for building relationships, but it is also wonderful for prospecting and attracting clients through a strong brand.

I just finished conducting a workshop for a …

Career DevelopmententrepreneurshipPersonal BrandingSuccess Strategies

Say Goodbye to Corporate America: Create Your Own Job!

To some extent, Corporate America is saying goodbye to employees. Should you, likewise, consider saying goodbye to Corporate America?

Early in this century, many IT jobs were lost in 2000/2001. When the economy revived, a significant portion came back as contract work. In effect, employers said to these workers: ” You get no benefits or …

Career DevelopmentJob SearchPersonal BrandingReputation Management

4 Ways to Build Your Employment Brand

So there’s been a lot of focus on your personal brand, but have you ever considered your employment brand?

Your employment brand is very similar to your personal brand in respect to marketing your expertise to the people in your networks. However, when you create your employment brand, you’re specifically marketing yourself as a job …

Career DevelopmentPersonal BrandingReputation ManagementSuccess Strategies

Accountability Matters

At work we hear a lot about responsibilities and commitments. These terms are usually applied to tactical and specific actions and deliverables. They are not typically indicative or definitive of who we are and what we perceive ourselves to be. Our personal Level of Accountability (LOA) is something we assign, define and measure ourselves…about ourselves.…

Brand Yourself AsCareer DevelopmentPersonal BrandingSuccess Strategies

How to Say ‘No’ but Maintain a ‘Yes’ Personal Brand

When we are developing our careers in uncertain times we can struggle with saying ‘no’ when asked to take on a new challenge whether that is an internal project or something outside work.

I struggle with saying “no” myself especially as my livelihood depends on maintaining a personal brand that says, “yes, I will take …