5 Ways to Make QR Codes Work for Your Brand
You may be familiar with Quick Response (QR) codes already. Made of black-and-white squares that can be “read” by a special scanner, they’re found on food packages, posters and even tattoos. They have a wide variety of uses, such as redirecting people to websites, pulling up exclusive digital content and granting people special freebies.
However, …
How to Increase Audience Attention
Corporate sales training teaches representatives to speak to the simple client question, “Why should I care?” But the conversation is never that simple.
The real challenge is to first discover where the prospective client’s interests reside. Once that is known, the next step is to have the person confide the challenges they face every day. …
Policies to Remain in Good Standing
The Wells Fargo Bank fraudulent activities was a jaw dropping news event. We are all aware of protecting passwords online, but the bank magnified potential problems ahead. Upon walking into a bank, one normally trusts the tellers employed to handle bank accounts. The question becomes, is this a unique occurrence or might it happen again? …
Transform Dark Days into Opportunity
Your reaction to particularly awful days can make or break future success. The better action to take is to remain as calm as possible. Take quiet time to analyze how far you have come. Think about the twists and turns, and what currently has you stopped in your tracks.
Numerous conversations revealed that many almost …
Target the Reason People Buy
Television shows, movies and much of what we read speak to the need of managing our reputation. In particular, it’s important to monitor our online communication. If in the heat of the moment, we were to post something that we later regret, it could affect future employment and possibly all else we desire to achieve.…
Are Your Silent thoughts Providing New Direction?
Logical thinkers who use analytics and hard facts 100% of the time may well dismiss the following insight. However, it is always best to take into consideration the ideas of those who think the exact opposite of you. Why?
Should you be open to one new idea, it may prove to be an idea that …
Improve Results for Offered Opportunities
Opportunities seem to be rare until the first one or two are presented. And then many more soon follow. This necessitates declining most offers in order to select the best due to the need for being time efficient and productive.
Strategies to Consider:
Consistency with values and priorities All messaging conveys your personal brand Pay…
Is Recruiting Your Competitors’ Sales Employees Profitable?
With relative frequency, our recruiters come across organizations that believe it to be an advantageous strategy to recruit from their competition. This is understandable. On the surface, the strategy appears to carry merit. Employers assume that those who have experience in a field will need less ramp-up time, less handholding from management and will have …
Use Being Different to Your Competitive Advantage
Most people are very concerned about being different or knowing the least of everyone in the room when it comes to meetings. Sales professionals use the circumstance to their competitive advantage.
Our reluctance to speak is partially due to the fact we don’t want to reveal our seemingly lower level experience. The other part is …
Strengthen Weak Areas to Experience More Victories
Observation along with good and bad personal experiences shed light on what not to do as well as what to implement in our own style. Self-pity is a huge waste of time. Learn from every experience. They each have something to teach whether not to repeat the same or to continue doing all of it …