3 of the Latest Tools to Discover, Monitor & Control Your Online Brand
Your online brand is often someone’s first stop to learn more about the “real you.” Applying for a job opening? The hiring manager will likely Google you. Trying to bring on a new client? I’m sure they searched the Web, looking for positive or negative results about you and your company.
So, as much as …
What’s Your Future Brand? (Ask Your Future Self.)
To get a glimpse into your Future Brand, here are three questions, from a Brand Therapist’s point of view, to get you started:
How many of you wish you had a magic wand right now? Hands up? How many of you wish you could predict your future? Find out exactly what’s ahead for you in…A Cup of Coffee to Good, Fast, Cheap
Following the “Good, Fast, Cheap” rule can rapidly solidify or dissolve your brand, depending on how you prioritize the three prongs.
The “Good, Fast, Cheap” rule has long been used in industries such as construction and systems development, and is relevant for businesspeople and consumers alike. For those of you unfamiliar, here’s a quick explanation:…
How to Live the Life You Don’t Want
The easiest way to become trapped in your career is to put on a pair of golden handcuffs. If you want your career and personal brand to move in a positive direction it is important to recognize and avoid this trap.
Avoid the trapThe golden handcuffs refers to staying in an unpleasant situation that …
The Hunchback Persian Prince
Admit it … You want to be more than you are. Everyone does. We all believe that there is a greater day ahead for us.
Even the icons of business, entertainment and professional sports – with all the stature they have amassed – seek to advance their brand. Like you (albeit on a much higher …
Develop Personal Branding Goals That Stick
With the New Year come and gone, many people made resolutions they’ve vowed to stick to for 2011. Perhaps you would like to beef up your online presence by revamping your current website. Or maybe you’re looking to add several new clients in the coming months. Whatever your goal (or goals) for the New Year …
Stimulate your Brain. Challenge your Brand.
We’re living in a staggeringly fast-moving world, and it’s only getting faster. There’s one thing that’s certain. In the world of personal brand building, the most significant piece is that irresistible spark of yours that stops people in their tracks. Without it, you’re invisible – a Dead Brand Walking.
It’s a tough trap. It’s never …
A Cup of Coffee to a Better 2011 To-Do List
To paraphrase a quote I read on Twitter the other day, “I can’t believe another year has passed and I’m not the better person I was supposed to become.”
Alas, there will always be more to do than can possibly get done. But instead of adding to your endless list of to-dos, take a moment …
We All Wear Masks and Disguises
People make assumptions about who you are from their observations. They learn about your personal brand from what they hear and see. Your words, appearance, and actions combine to create a picture of who you are and what is important to you.
As Dan Schawbel recently commented on Facebook, “You get to decide what face …
Twitter Personal Branding Q + A #10
Responses to recent tweets by people about personal branding and Twitter, starting over, LinkedIn, and more.
Stephen Fells, @StephenFells, twittered: Is it better to tweet under a brand or a personal twitter account?
Jacob Share, @jacobshare: Is it better to use a hammer or a drill? It all depends on what you’re trying to do.…