Tag: Brand Attributes

NetworkingPersonal BrandingReputation Management

Personal Branding Weekly and Conference Focus

Personal Branding Weekly

Editor’s Note: Because I was attending New Media Expo 2013 last Sunday, I didn’t have the opportunity to fully introduce you to one of our newest authors – Peter Sterlacci.

Peter is known as “Japan’s personal branding pioneer” and is one of only 15 Master level Certified Personal Branding Strategists in the …

Career DevelopmentPersonal BrandingProject Management

Branding Yourself as an Intrapreneur in a “Belonging” Culture

In the January 2011 issue of Entrepreneur, Richard Branson shares an interesting story about being a “belonger” where he resides in the British Virgin Isles. The airport signs for the immigration lines read “Belongers” and “Non-Belongers,” rather than “Residents” and “Nonresidents.” He goes on to say that when a nation embraces its own as “belonging …

Brand Yourself AsPersonal BrandingReputation ManagementSuccess Strategies

Countdown to a New Career: 5 Rebranding Tips

As 2013 dawns on us, many Americans are still struggling against a high national unemployment rate. But starting your new career can begin with one simple practice to set you apart from other candidates: rebranding your professional image.

Job seekers often think that just because they have experience, HR managers will find their resume attractive. …