Independent Contractor
A couple of days ago, I was reading an article about career management and came across the following advice:
If you want to survive and see new opportunities, “think of yourself as an independent contractor,” said CRAIG ALLEN, Creator, ‘Career Doctors’ radio show. “It does not mean you can’t be loyal to the company, but …
Why Cover Letters Still Matter
It may be the era of texting, multitasking and communicating in 140 characters or less, but when it comes to finding a job, cover letters still matter. Long gone are the days when you would send a recruiter or hiring manager a cover letter and resume in the mail, but even though the medium of …
Knowing When Your Career Tank is on Empty
Your career tank can be similar to your automobile gas tank in that you have to fill it up from time to time. You have to make sure you have enough motivation, energy and positive relations with your current employer that if you want to make a change, you can do so relatively painlessly. If …
Just Stop Talking
I have recently chosen to not work with a new salesperson from a vendor that I’ve worked with for years. Why? They wouldn’t stop talking. As much as I’d like to learn more about you to develop a long term sales relationship, if you’re looking to sell to me, or anyone, you’ve got a lesson …
Brand Check-Up: 4 Questions to Ask Your Market
Creating a brand focuses your message so that your consumers know your mission and values. But a brand isn’t static. Instead, it’s a dynamic, living, breathing asset that should transform as you and your market changes. Trends come and go. Customer needs change. The skills and services you offer expand or contract. Through all these …
Control Your Future
Let others lead small lives, but not you. Let others argue over small things, but not you. Let others cry over small hurts, but not you. Let others leave their future in someone else’s hands, but not you. – Jim Rohn
I love the last line of this quote, we should not leave our future …
Eliminating Age Discrimination
Companies who want to sell their products to Baby Boomers use advertising slogans like “60 is the new 50”, implying that somehow older people today are younger than their chronological ages. This psychological approach has worked well for selling Harleys and Viagra® to aging Baby Boomers. However, corporate hiring managers and recruiters are not buying …
Networking Buddies (When BNI Failed, I Won)
There are many folks who are strong believers in BNI and how it has helped them grow their businesses. For me, BNI never helped. I attended and even joined a BNI group, went for a year and saw no value. I know that this is not the common experience, but if it is your experience, …
How to Build Your Personal Brand as an Expert
One of the questions I encounter frequently, especially by professionals who are just starting to use social media, is how I built a brand around being an expert. While I’m always happy to answer, I find myself at a partial loss simply because the answer is both amazingly simple and complicated. The short answer is …
Build Your Brand with Hashtags
Do you want to be seen as a subject matter expert?
If so, leveraging the power of hashtags is a quick and relatively easy way to build your brand around a particular topic. Hashtags are a word or short phrase, preceded by the number sign,#, that allows people to easily follow and join conversations around …