Category: Positioning

Brand Yourself AsLifestyle & Habit BuildingPositioningRelationships & Personal GrowthReputation ManagementSuccess Story

Can Your Personal Brand Create Real Financial Change?

Have you made the leap and started your personal branding journey? Do you ever wonder if creating your personal brand is worth it? Can it create opportunity and even financial change? Can it happen to you?

It can. It will. If you begin.

Just like all of you, there was a day when I did …

Book ReviewsBrand Identity & Self-DiscoveryInterviewLifestyle & Habit BuildingPositioningRelationships & Personal GrowthReputation Management

Personal Branding Interview: Dr. Doug Hirschhorn

Today, I spoke to Dr. Doug Hirschhorn, who is a New York-based psychology expert, mental coach and CNBC commentator. He is also the author of 8 Ways to Great: Peak Performance on the Job and In Your Life. In this interview, Doug talks about Conan O’Brien, what his brand is, if it should be tweaked …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewLifestyle & Habit BuildingPositioningRelationships & Personal Growth

Personal Branding Interview: Robert Pagliarini

Today, I spoke to Robert Pagliarini, who is the author of the #1 Bestselling personal finance book, The Six-Day Financial Makeover and his latest book is called The Other 8 Hours. Pagliarini is President and owner of Pacifica Wealth Advisors, Inc. and writes a column for CBS MoneyWatch. In this interview, Robert explains how he’s …

Brand Yourself AsCommunication & NetworkingJob SearchLifestyle & Habit BuildingPositioningRelationships & Personal Growth

Stop Saying You “Can Do Anything!”

Not long ago, I had the experience of working with a new intern. While we were having a coffee, I asked her about herself and how she saw herself helping us during her stay.

“Oh, I can do anything,” she gushed. “I’m just so happy to be here that I’ll do whatever you want me …

Brand Yourself AsLifestyle & Habit BuildingPositioningRelationships & Personal Growth

Recognition Breeds Interaction

If you have expertise that can help an entire community, how you approach that community is critical to getting maximum recognition for your personal brand.

Last week, in the post “Participation Breeds Recognition”, I told you about the personal brand I was aiming to build at work, and the first outward-facing brand-building steps my team …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewMarketingPositioningRelationships & Personal GrowthSocial Media

Personal Branding Interview: Peter Dunn

Today, I spoke to Peter Dunn, who  is an expert financial planner, award-winning comedian and author of 60 Days to Change: A Daily How-To Guide With Actionable Tips for Improving Your Financial Life.  In this interview, Peter goes over how he positioned himself in the crowded financial expert market, how he’s blended two very important …

Brand Yourself AsCommunication & NetworkingLifestyle & Habit BuildingPositioningRelationships & Personal Growth

How Your Personal Brand Handles Multiple Hats

“I have many roles, hats if you will.  Does that mean I should have an online profile for each?” asked an attendee at the fifth annual Massachusetts Conference for Women.

This is a great question. In fact, there were 11 great questions that were asked during the Q & A portion of my presentation on …

PositioningRelationships & Personal GrowthReputation Management

Could You Recover From These Personal Branding Nightmares?

Does your personal brand have what it takes to overcome one of these nightmares?

5 personal branding nightmares

Being Labeled A One Hit Wonder

People tend to starting using this label about someone who has had only one significant achievement long enough ago that they could have repeated it by now, yet haven’t. If that …