Category: News

A regional enterprise is bolstering the local community by helping high-potential start-ups. The enterprise seeks to stimulate the regional economy through resources, financial aid, and mentorship programs to give start-ups a competitive edge. Plans to construct an innovation hub is underway to further bolster regional growth, striking the right note for entrepreneurship, creativity and innovation.…

Macy’s has recently unveiled plans to shutter 150 underperforming stores within the next three years as part of their expansive restructuring strategy. The objective here is to concentrate more on profitable locations and enhance their digital capabilities. Even with this impending closure, Macy’s will continue to maintain a significant physical existence for its steadfast customers …

Technology is rapidly evolving and Artificial Intelligence (AI) is becoming a significant aspect of business strategies. It’s imperative for businesses to stay ahead of the curve by incorporating AI into their operations to meet customer expectations, maintain competitive advantage, and avoid risks associated with poor adaptability. AI is critically important in offering seamless customer service, …

The local government is joining forces with leading internet retail companies to launch local businesses into the international arena through e-commerce. This strategic alliance seeks to furnish local entrepreneurs with solutions to market expansion difficulties by drawing on the vast resources of these global retail giants.

An industrial conference held on Feb 21 was overflowed …

Gap is reviving its historic advertising approach with a fresh Spring 2024 campaign. The campaign includes a 30-second commercial featuring South African musician Tyla and incorporates inspiration from the music video, Back on 74 by Jungle.

This advertisement cements Gap’s iconic identity, while innovatively fusing with music to redefine style. It is a tribute to …

In a recent industry shake-up, WPP has once again secured the top spot in global advertising and marketing rankings, credited largely to its subsidiaries VML and Ogilvy. These high-performing agencies took second and third place respectively in the overall ratings. This triumph underlines WPP’s unparalleled creativity and innovation in the arena of modern advertising.

The …

Hawaii’s state authorities are championing local businesses’ migration to E-commerce platforms in a bid to compete globally. This move presents unique opportunities for Hawaiian entrepreneurs, including a wider customer base, accessibility to numerous resources and tools for a smooth transition to online platforms, and simplified regulations that favor digital trade.

To provide practical guidance on …

Florida has recently been recognized as the second-most appealing state in the U.S. for entrepreneurs. Small businesses, employing fewer than 500 people, are a significant contributor to the local economy, providing nearly 40% of jobs statewide and almost half in Northwest Florida. Combined with supportive governmental policies, available capital, low taxes, and a growing population, …

Westport Commons, once a bustling hub for entrepreneurs and freelancers, will close its doors on February 29 due to a severe decline in demand resulting from the COVID-19 pandemic. The space, founded by Gerald Smith, had been a pillar of support for many small businesses, but with the rise of remote working, it suffered substantial …

PayPal Holdings, Inc., the Palo Alto-based company, has recently announced Geoff Seeley as their new Chief Marketing Officer (CMO). Reporting directly to Diego Scotti, the EVP and GM of the Consumer Group and Global Marketing & Communications, Seeley will be responsible for steering PayPal’s global marketing strategy.

A seasoned professional in the tech sector, Seeley …